WEBVTT

00:00:00.000 --> 00:00:01.820
 Welcome to the Church Digital Podcast.

00:00:02.320 --> 00:00:06.340
 Through this podcast, learn about how God is using technology and innovation

00:00:06.340 --> 00:00:09.400
 in digital and digital environments around the world.

00:00:09.880 --> 00:00:13.820
 Our goal? To help churches like yours learn to be the church digitally.

00:00:14.480 --> 00:00:19.420
 Our heart? That churches like yours will discover a newfound focus on disciple-making

00:00:19.420 --> 00:00:21.440
 that will revolutionize your church.

00:00:21.840 --> 00:00:24.480
 And now, your host, here's Jeff Reed.

00:00:24.900 --> 00:00:27.080
 All right, hey, you got the Church Digital Podcast.

00:00:27.340 --> 00:00:29.040
 Welcome, fam. Good to have you back here.

00:00:29.040 --> 00:00:37.540
 This is episode 204, and we are still in the Church Digital Podcast Network takeover season.

00:00:37.960 --> 00:00:40.380
 I got Chesley Lunday. You know what, Chesley? I'll go ahead and introduce you early.

00:00:40.660 --> 00:00:46.380
 Normally do that later on, but Chesley Lunday coming in here from Digital Church Network

00:00:46.380 --> 00:00:48.080
 and a whole bunch of other places.

00:00:48.200 --> 00:00:50.080
 Hey, man, welcome. How are you doing?

00:00:50.480 --> 00:00:52.440
 What's up? Doing pretty good.

00:00:52.560 --> 00:00:56.900
 Am I number two on the list now behind Ray? Am I there yet?

00:00:57.080 --> 00:00:58.520
 What do you mean? Number two for what?

00:00:58.520 --> 00:01:06.340
 Well, Ray's been on the Church Digital Podcast for, I mean, episodes, but I'm on number five now.

00:01:07.040 --> 00:01:08.500
 So am I number two yet?

00:01:08.900 --> 00:01:15.260
 I'll tell you. I'll tell you. It's close. I'm willing to bet Tyler Sansom still has an edge on you.

00:01:15.420 --> 00:01:18.120
 Tyler, you're not allowed to come on, bro. You're not allowed to come on.

00:01:18.280 --> 00:01:24.720
 By the way, Tyler Sansom, now lead pastor of Church Anywhere in First Capital Christian.

00:01:24.720 --> 00:01:29.780
 Super excited about what he's doing there up there with that church. Super stuff.

00:01:30.200 --> 00:01:36.120
 But yeah, we did like a, I think we did a three or four part series. Boom, boom, boom, boom, boom with him going through Church Anywhere.

00:01:36.280 --> 00:01:37.640
 And he's still got the edge on you.

00:01:38.440 --> 00:01:45.540
 You're going to beat him. You're going to own him. It's just a matter of, you know, time here. We'll get it in season three. I promise you that.

00:01:45.920 --> 00:01:48.100
 I got a lead pastor of church or something. I don't know.

00:01:50.220 --> 00:01:56.440
 Yeah, I guess so. But, you know, even just talking about season three, I thought we knew what we were doing with season three.

00:01:56.560 --> 00:02:00.600
 And I was in a meeting with Chesley and some of the other Digital Church Network team.

00:02:00.600 --> 00:02:05.980
 And we just like dropped a bomb on all of that. And season three is going to be awesome.

00:02:05.980 --> 00:02:10.300
 I just have no idea what it is right now, but it's going to be great in like two weeks.

00:02:10.960 --> 00:02:14.200
 So hang around. Season three is going to be great.

00:02:14.600 --> 00:02:21.460
 Hey, you know what? Let's let's hone in because I could literally do this all day and you will have a four hour podcast episode here.

00:02:21.600 --> 00:02:24.760
 We're not careful. But hey, you know, I am super excited.

00:02:24.880 --> 00:02:31.160
 And if you haven't seen this or been a part of this, then you got to come join the family over here with Digital Church Network.

00:02:31.380 --> 00:02:35.720
 We launched. You know what? Actually, Chesley, this is this is like your baby, man.

00:02:36.080 --> 00:02:40.620
 You have done such a great job. You and Shane and the team putting this together.

00:02:40.620 --> 00:02:47.480
 But talk here a little bit about FAM and this this network, this community we're building here through DCN.

00:02:47.480 --> 00:02:58.280
 Yeah. Well, we all know that being a digital church planter, somebody in digital ministry, anything digital right now in church space, it might feel sexy on the outside.

00:02:58.280 --> 00:03:03.120
 But you and I both know we've been square pegs and round holes for a very long time.

00:03:03.340 --> 00:03:16.200
 And so we need a community of like minded people to learn from, to pray for, to be cared for and to begin to think about what the future of digital church is going to look like.

00:03:16.200 --> 00:03:26.800
 And so Jeff and I, a few months ago, along with Shane Higgins, began to sit down and dream about what it would look like to create what's now the Digital Church Network.

00:03:27.640 --> 00:03:37.560
 So we got 220 members now. So we're hanging in there. We're moving right along and have a lot of fun.

00:03:37.660 --> 00:03:42.140
 We're going to have Rob Wagner soon. We're going to do some movement stuff, which you're going to talk about here in a second.

00:03:42.280 --> 00:03:48.420
 So I would love to see you on there. You will get a message from me. I will talk to you. I will say hi.

00:03:48.600 --> 00:03:52.780
 I might even spam you a little bit on the network just to say hi some more.

00:03:52.780 --> 00:03:59.360
 Well, nothing makes people want to join an online community like talking about how you're going to spam them.

00:03:59.680 --> 00:04:04.480
 It's really just DMing, really having a conversation, having fun. That's all it is, really.

00:04:04.920 --> 00:04:14.680
 Yeah. I mean, listen, if you're involved in digital ministry in any different way, in helping established churches understand digital ministry,

00:04:14.680 --> 00:04:18.880
 if you're interested in planting a digital church, if you're wrestling with metaverse,

00:04:19.300 --> 00:04:23.240
 hey, it's going to be hard, metaverse people. I get it. You're addicted to Discord.

00:04:23.780 --> 00:04:26.940
 Come hang out in something different here. Here's what I need you to do.

00:04:27.280 --> 00:04:35.100
 Go to famfam.digitalchurch.network fam.digitalchurch.network fam.digitalchurch.network.

00:04:35.620 --> 00:04:41.520
 FAM. Come check it out. Put a link in the show notes. Click on it. Come see what's going on.

00:04:41.520 --> 00:04:48.720
 Would love to have you be a part of what's coming on. We've got trainings going towards movement,

00:04:49.180 --> 00:04:58.020
 discipleship training, evangelism training, random roundtables talking about digital ministry and metaverse

00:04:58.020 --> 00:05:02.740
 and things like that. We're going to be hitting some solid topics. And honestly, like the thing that

00:05:02.740 --> 00:05:05.840
 we're wrestling with, I got to figure out the tech. I'll tell you what, I'll give you a sneak peek.

00:05:05.840 --> 00:05:12.040
 What we're looking at with season three is even doing that, recording that live in FAM. And so

00:05:12.040 --> 00:05:17.480
 really starting to connect with the community, getting some live interaction from the audiences

00:05:17.480 --> 00:05:23.780
 working through this and hitting some of these hard topics recorded there live in front of the FAM

00:05:23.780 --> 00:05:32.920
 studio audience. So listen, check it out. FAM.digitalchurch.network. Much more coming as it comes to the

00:05:32.920 --> 00:05:37.320
 Digital Church Network. Super excited about it, but we're going to get all into that here as we get

00:05:37.320 --> 00:05:45.560
 closer to season three. Well, Chesley, I feel is like my long lost brother because I have spent

00:05:45.560 --> 00:05:53.740
 so much time. I am adopted and I feel like Chesley at this point is like my birth brother that I didn't

00:05:53.740 --> 00:05:58.560
 know existed because I'm spending so much time with him on these platforms, starting to dialogue

00:05:58.560 --> 00:06:03.360
 talk through Digital Church Network and the Church Digital and so much stuff. I've loved working with

00:06:03.360 --> 00:06:09.240
 him here. Chesley, you're spinning up a podcast here called the Chesley Lunday Experience. Why don't

00:06:09.240 --> 00:06:14.080
 you talk here a little bit? Tell us some of the why and the how and what you're talking about here on the

00:06:14.080 --> 00:06:22.720
 podcast. Yeah, well, obviously we are in an age of disruption. And so it's really cool if you are an

00:06:22.720 --> 00:06:29.040
 organization or a church that's doing the disrupting. It's not cool if you're the church that is getting

00:06:29.040 --> 00:06:40.580
 disrupted. So we want to help churches like you learn how to think creatively, innovatively in this

00:06:40.580 --> 00:06:47.520
 next era. And it's going to take out of the box aha moments. And so we get the ability to do that.

00:06:47.520 --> 00:06:53.500
 So I'm going to have guests on, already having guests on that are in different industries. I just

00:06:53.500 --> 00:07:00.880
 had a conversation with an author. Her name is Carrie Melissa Jones. She wrote Building Brand

00:07:00.880 --> 00:07:07.060
 Community. She talked about what it's like to build online digital community. And she does this for Nike.

00:07:07.260 --> 00:07:12.620
 She's done it for Sephora. She's done it for two presidential campaigns. Like she knows exactly what

00:07:12.620 --> 00:07:18.720
 she's doing in the digital space. And then also other organizations like you that do have real

00:07:18.720 --> 00:07:24.840
 questions. And that's actually what we're going to talk about today on the podcast is I sit down with

00:07:24.840 --> 00:07:32.660
 the church that has a real question about what digital platform should I, as a church leader,

00:07:32.660 --> 00:07:37.140
 as an organizational leader, which one should we be focused on?

00:07:37.140 --> 00:07:44.260
 Yeah, I love what you're doing here at the podcast and really even doing like live coaching with

00:07:44.260 --> 00:07:51.100
 churches that are wanting to explore this space. And so, man, I would love to just give a shout out

00:07:51.100 --> 00:07:59.560
 here. If anybody is interested in coming on and getting like custom coaching to address the things

00:07:59.560 --> 00:08:05.400
 that are going on, I love what Chesley's doing. Hey, come on my podcast. Let me, I'll do the coaching

00:08:05.400 --> 00:08:10.680
 with you. And, and, oh, by the way, I'm going to share the coaching live with, you know, other people

00:08:10.680 --> 00:08:16.540
 on the podcast. Like that's, that's a, if churches are not taking advantage of that, like, what's wrong

00:08:16.540 --> 00:08:21.800
 with you? Come on. Hey, Jeff, I don't want to air my dirty laundry. Everybody else has the same dirty

00:08:21.800 --> 00:08:27.900
 laundry as you. What are you worried about? Get in there and just let somebody, you know, work it out.

00:08:28.120 --> 00:08:32.600
 Even bringing the team to hash it out. That's why I'm so excited about the specifics

00:08:32.600 --> 00:08:38.040
 of, of this episode we're diving into. Chesley, set it up here with, with the podcast. Who are you

00:08:38.040 --> 00:08:43.820
 specifically talking to? Yeah, we're talking with, uh, pastor Michael DeYoung out of Northwest Iowa

00:08:43.820 --> 00:08:51.140
 and him and his team, actually, he's got a couple of guys on the phone, uh, online with me. And we're

00:08:51.140 --> 00:08:58.740
 actually talking through this, uh, this problem. They, they start with what, what platform should we be on?

00:08:58.740 --> 00:09:05.320
 But we actually get quickly into the questions that are most important around it. And they're

00:09:05.320 --> 00:09:11.880
 doing amazing things there. Like they, they run an organization that was, uh, that was handling sex

00:09:11.880 --> 00:09:18.640
 trafficking and helping girls get out of that. They have been involved with FCA in their community

00:09:18.640 --> 00:09:24.660
 community and they decided to plant their church during COVID, which is amazing. And so they've been

00:09:24.660 --> 00:09:30.400
 doing an amazing job of coalescing people in their community. And they're beginning to think about what

00:09:30.400 --> 00:09:36.920
 does it look like to be beyond their community? How do we hone in on the right audience, uh, that will

00:09:36.920 --> 00:09:42.520
 become, be coming to our church? And what does that look like? So they're starting to wrestle with the

00:09:42.520 --> 00:09:47.980
 online, uh, platform as they move the message of Jesus forward in their community.

00:09:48.380 --> 00:09:54.220
 Yeah. So a good platform conversation is, is what you're walking into. And, and I've loved what I've

00:09:54.220 --> 00:09:58.980
 heard with this. So by the way, if you want to subscribe to Chesley's, uh, podcast, the Chesley

00:09:58.980 --> 00:10:03.480
 Lunday experience, put links in the show notes. You can click on it there. By the way, if you're

00:10:03.480 --> 00:10:09.160
 interested in coaching, I should say this, even email Chesley, Chesley at thechurch.digital,

00:10:09.260 --> 00:10:14.880
 get connected with him and, uh, and, and, and explore that road like more need to, but I'm super

00:10:14.880 --> 00:10:21.220
 excited about this conversation here. Uh, we're bringing it in for episode 204. We're talking about

00:10:21.220 --> 00:10:28.480
 what platforms, uh, the Chesley Lunday experience take over, uh, here with the church digital podcast.

00:10:28.480 --> 00:10:34.240
 So for Chesley and myself, here you go. Here's the show. Take a look. So what is the question that

00:10:34.240 --> 00:10:39.280
 you're really wanting to solve in our time together, or at least beginning, begin to solve and have a

00:10:39.280 --> 00:10:45.980
 roadmap to do that, doing that? You know, I would say, you know, the main thought is like, okay,

00:10:45.980 --> 00:10:53.880
 what platform do you focus on? Um, what innovation, what technology do you use? And, uh, you know,

00:10:53.880 --> 00:10:58.500
 how do you get that message out there when you do decide to go the digital, the digital way? So I'd

00:10:58.500 --> 00:11:05.400
 say, you know, what, what platforms, um, what innovation, like there's so much technology out

00:11:05.400 --> 00:11:11.260
 there. Like the average guy just doesn't know exactly what to use and, uh, how to get it up and

00:11:11.260 --> 00:11:16.140
 going. So that'd be our main question. Welcome to the Chesley Lunday experience. The purpose of

00:11:16.140 --> 00:11:22.800
 this podcast is to help your church innovate in an age of disruption. But to do that, you can't

00:11:22.800 --> 00:11:28.600
 continue to do what you've always done. No, you need new ideas and creative approaches to rethink

00:11:28.600 --> 00:11:35.680
 and redesign the methods of the past. Chesley, that's me, helps you discover those out of the

00:11:35.680 --> 00:11:42.080
 box aha moments so that you can apply them to your unique context. Hey, welcome to the Chesley

00:11:42.080 --> 00:11:48.480
 Lunday experience. I'm your host, Chesley Lunday. For the next 40 minutes, we dive into the most

00:11:48.480 --> 00:11:55.220
 pressing problems that you need solved. And I coach you through that problem. In this podcast,

00:11:55.280 --> 00:12:01.020
 we hang out with Michael DeYoung and his team. So Michael carries a heart for revival regionally

00:12:01.020 --> 00:12:07.720
 and nationally. And in 2014, Michael and his wife helped birth a ministry called Action 169,

00:12:08.060 --> 00:12:14.700
 which fights against commercial sexual exploitation and sex trafficking. When COVID hit in 2020,

00:12:14.860 --> 00:12:19.200
 many churches began to shut down and Michael and Jenna began to gather people in their home,

00:12:19.320 --> 00:12:24.760
 which led to what they call an acts type movement right in Northwest Iowa. From there,

00:12:24.860 --> 00:12:30.160
 they began to get invited to preach around the Midwest in tents, fields, barns, homes,

00:12:30.160 --> 00:12:36.660
 and event centers. So in the fall of 2021, Michael followed God's call and a new church called

00:12:36.660 --> 00:12:42.480
 Activation Church was birthed. So Michael also works in schools pioneering Fellowship of Christian

00:12:42.480 --> 00:12:48.700
 Athletes in Sioux County. And Michael is married to Jenna, his wife, and loves spending time with his

00:12:48.700 --> 00:12:56.000
 family. So they came to our session with one pressing question. That's this, what digital platform

00:12:56.000 --> 00:13:01.860
 should we be focusing on? I know that is a problem that each and every one of you are sitting there

00:13:01.860 --> 00:13:07.820
 trying to figure out. Some of you are like, Hey, we use all of them, but maybe just maybe you need

00:13:07.820 --> 00:13:15.180
 to think a little deeper as to which one you should be on. So let's go right to it. We got Michael,

00:13:15.420 --> 00:13:22.000
 Nicholas, and Josh on the call with us today, and we are going to dive into the problem that they need

00:13:22.000 --> 00:13:28.300
 to have solved. And so for the next 30 minutes, we're going to talk about like, how do we have an

00:13:28.300 --> 00:13:32.480
 innovative solution to the problem? So Michael, if you want to start, tell us a little bit about

00:13:32.480 --> 00:13:37.820
 your ministry and then what problem you guys want to solve. And you guys jump in, Nick and Josh,

00:13:37.880 --> 00:13:45.760
 whenever you feel like it. Yeah. So we have a ministry called Activation Ministries, which has now

00:13:45.760 --> 00:13:50.240
 turned into Activation Church. And it's the birth of a new church here in Northwest Iowa,

00:13:50.240 --> 00:13:55.540
 just South Orange City, Iowa. So it's been exciting. We've been in, you know, three months since we

00:13:55.540 --> 00:14:01.740
 started our Sunday gatherings. But honestly, the, you know, ministry began, you know, to really launch

00:14:01.740 --> 00:14:07.480
 with this body of people back when COVID hit. And, you know, as COVID hit, you know, we came out of a

00:14:07.480 --> 00:14:12.880
 six-day revival, six-day awakening. And, you know, churches began to shut down and the Lord, you know,

00:14:12.880 --> 00:14:18.280
 called us to start building. So we began to build in the home and it gave birth. And it's just really a

00:14:18.280 --> 00:14:24.380
 fresh move of God's Spirit and His Word. And it's been exciting to see a new body emerge through

00:14:24.380 --> 00:14:29.260
 a time of transition in the church. So, you know, I believe the church is in an awesome transition

00:14:29.260 --> 00:14:33.960
 season. And it's a season where we actually can, you know, expect a lot of good things,

00:14:34.040 --> 00:14:37.380
 great things to have for the body. And there's no quote, man, it says,

00:14:37.580 --> 00:14:42.880
 it's always darkest before the dawn. And I just feel like the dawn for the church, like the sun is

00:14:42.880 --> 00:14:47.100
 breaking out, man, and the light is starting to shine. And in dark times, God's true brightest

00:14:47.100 --> 00:14:53.480
 emergence. So, you know, we're looking to really, honestly, you know, on the gathering side of it,

00:14:53.560 --> 00:14:58.560
 the week-to-week side of it, fully take advantage of the season we're in and reach people. But then

00:14:58.560 --> 00:15:04.940
 also on the digital side, you know, how can we capitalize and really, you know, reach people

00:15:04.940 --> 00:15:10.400
 for the gospel with new digital strategies, which has been a big part of ours. So we're looking to

00:15:10.400 --> 00:15:15.100
 really supplement alongside our week-to-week gathering and get some advice from you on how

00:15:15.100 --> 00:15:18.180
 to really build this digitally as well.

00:15:19.320 --> 00:15:23.020
 Yeah, absolutely. What do you guys got, Josh, Nick? What are you thinking?

00:15:24.400 --> 00:15:29.600
 Yeah, I think just even with conversations we've been having recently at the church,

00:15:29.600 --> 00:15:34.540
 as far as digital strategies go, we've gone back and forth on whether we want to live stream

00:15:34.540 --> 00:15:39.460
 church on Sunday mornings or whether we want to start another service where it's more of a

00:15:39.460 --> 00:15:49.240
 in-home kind of private base, but reach out beyond even our region and to across the nation where

00:15:49.240 --> 00:15:54.680
 other people need community and connection and discipleship and are looking for something like

00:15:54.680 --> 00:16:01.040
 Activation Church. So, yeah, there's just like a few different things where Activation is looking

00:16:01.040 --> 00:16:07.680
 to grow in the digital sphere, you might say. One being just like even figuring out if we want to

00:16:07.680 --> 00:16:15.440
 live stream, but I think we are for sure wanting to record our services and so we can get those out

00:16:15.440 --> 00:16:19.740
 to people who can't make it to church or are serving in different parts of the church and don't get to

00:16:19.740 --> 00:16:26.480
 see the service. And yeah, just to have a record of those messages that are going forth and then

00:16:26.480 --> 00:16:34.000
 also, yeah, to expand into new regions. Even though Activation is very Northwest Iowa focused as far as the

00:16:34.000 --> 00:16:40.240
 church, the ministry side of it is really, I see it and I think, I know Mike sees it as a national

00:16:40.240 --> 00:16:47.100
 ministry. We have things lined up to go across the state and people coming in from across the nation

00:16:47.100 --> 00:16:53.760
 to come and gather. So projecting that out into the digital sphere, getting the word out, but also being

00:16:53.760 --> 00:17:00.080
 able to bring people in and disciple people from wherever they're at. So I think that's the goal and the

00:17:00.080 --> 00:17:06.040
 vision and yeah, what that looks like is still a mystery, but. Yeah, absolutely. Nick, you want to add

00:17:06.040 --> 00:17:16.020
 anything to that, man? Yeah, I think I agree with both Josh and Mike on what they were saying. And you

00:17:16.020 --> 00:17:22.180
 know, the thing, the thing that I think about a lot is, you know, what makes a local church? What are the

00:17:22.180 --> 00:17:28.140
 components that, yeah, that, yeah, make a church local and a local expression of the capital C

00:17:28.140 --> 00:17:36.420
 church? And then how do you maintain that, that biblical definition of church when you're expanding

00:17:36.420 --> 00:17:42.760
 beyond your gathering space itself? And so that's something I think just personally, like, yeah,

00:17:42.760 --> 00:17:50.760
 how do you, how do you stay faithful to being a local church that's drawing people in, going out to them,

00:17:50.760 --> 00:17:55.280
 preaching the gospel or coming into a local church fellowship? And then now our responsibility

00:17:55.280 --> 00:18:01.660
 is to build those disciples in their faith and establish that, establish that church. And then,

00:18:01.720 --> 00:18:08.500
 yeah, how does outreach with, you know, digital media fit into that? But then also, is there a local

00:18:08.500 --> 00:18:16.400
 church component to digital media? And I think that's something I'm praying to you? How does that, how does

00:18:16.400 --> 00:18:18.400
 that work, you know? So.

00:18:19.580 --> 00:18:24.580
 Yeah, I appreciate that. That question is a question that I think a lot of people are having right now.

00:18:25.500 --> 00:18:28.760
 If we want to use a fancy term, it's called ecclesiology, right?

00:18:29.460 --> 00:18:36.580
 It's like, what makes a church a church? Like what's, what makes it at least legit? So we can go back to

00:18:36.580 --> 00:18:41.300
 scripture and debate theology all day, but like at the end of the day, we're called to make a disciple

00:18:41.300 --> 00:18:47.180
 of all nations. So that's, that's what Jesus called us to. And so how can we help you guys do that

00:18:47.180 --> 00:18:52.060
 better? So what is the question that you're really wanting to solve in our time together,

00:18:52.060 --> 00:18:56.200
 or at least beginning, begin to solve and have a roadmap to do that, doing that?

00:18:57.820 --> 00:19:02.900
 You know, I would say, you know, the main thought is like, okay, what platform do you focus on?

00:19:04.140 --> 00:19:10.440
 What innovation, what technology do you use? And, you know, how do you get that message out there

00:19:10.440 --> 00:19:16.240
 when you do decide to go the digital, the digital way? So I'd say, you know, what, what platforms,

00:19:17.240 --> 00:19:23.440
 what innovation, like there's so much technology out there, like the average guy just doesn't know

00:19:23.440 --> 00:19:28.120
 exactly what to use and how to get it up and going. So that'd be your main question.

00:19:28.960 --> 00:19:34.040
 Okay. So I'm going to put my consulting hat here on the coaching hat here for the second.

00:19:35.120 --> 00:19:41.900
 When, when most of us that are in church world begin to think about digital strategy,

00:19:41.900 --> 00:19:46.720
 the first question we go to is, well, what digital platform should I use?

00:19:47.240 --> 00:19:52.460
 But that's actually the last question we should be asking. We have a couple other questions we've

00:19:52.460 --> 00:20:00.240
 got to answer before we ask the platform. And here, here's the reason why your, your answers to

00:20:00.240 --> 00:20:05.280
 the previous or to the questions that go before will actually determine whether or not you should

00:20:05.280 --> 00:20:13.980
 use a platform or not. So one of the first questions we've got to ask is who is the type of person

00:20:13.980 --> 00:20:21.300
 that God has called you guys to reach? Like everybody has got a one, we call it the one,

00:20:21.520 --> 00:20:28.220
 right? And so the one for, for us is like, Jesus has a hundred sheep, 99 of them are in the flock,

00:20:28.300 --> 00:20:34.180
 but one of them went astray. There's got to be a missionary zeal on the inside of you to,

00:20:34.300 --> 00:20:41.520
 to go and reach that one. You know, Paul said, I become like the Greeks to the Greeks, the Jews to

00:20:41.520 --> 00:20:48.060
 the Jews, the foreigner to the foreigner. So that way, and, and by all means, I might reach some of

00:20:48.060 --> 00:20:54.440
 them. So he really thought in terms of missionary zeal, how do I become like you to reach you?

00:20:55.120 --> 00:21:01.940
 And so we, as churches, as local churches have limited amount of resources. We have a limited

00:21:01.940 --> 00:21:07.920
 amount of time, uh, and we have a limited amount of attention. And so we have to come together and

00:21:07.920 --> 00:21:15.340
 decide who is it that God is calling us to spend our money, to spend our time, to spend our attention,

00:21:15.340 --> 00:21:25.260
 to reach. So often churches say everyone. Yes. I'm not, I'm not, uh, discounting that, but we need

00:21:25.260 --> 00:21:29.860
 to focus. We need to have, you know how Taco Bell has their core menu and then they have a bunch of

00:21:29.860 --> 00:21:34.380
 other stuff. Well, when COVID happened, what did they do? They shuttered their menu and went down to

00:21:34.380 --> 00:21:40.220
 their core focus. So you need to start with the core focus. Now I'm not trying to compare your church

00:21:40.220 --> 00:21:46.740
 to Taco Bell, but I love Taco Bell. So, so I would ask you guys, um, have you decided who your

00:21:46.740 --> 00:21:55.100
 missionary zeal? Who's your one? Yeah, that's a great question. Um, you guys have an answer,

00:21:55.200 --> 00:22:02.820
 but Nick or Josh, you guys have a thought? I guess my, my first thought, um, just in the region that

00:22:02.820 --> 00:22:10.420
 Activation Church is planted in, I see it as a transition, a place where to reach people who

00:22:10.420 --> 00:22:15.520
 have never encountered the things of the spirit or have really fully entered into surrender with

00:22:15.520 --> 00:22:20.700
 the Lord, who have grown up in tradition and religion, but have never actually experienced

00:22:20.700 --> 00:22:27.420
 true relationship and the true power and presence of God that's here to be encountered and to live in

00:22:27.420 --> 00:22:32.420
 and to walk in. I feel like Activation Church is that. And it's, we've always talked about, of course,

00:22:32.460 --> 00:22:37.680
 it's Activation Church. So we're activating people not to just sit in church on Sunday, but to go out

00:22:37.680 --> 00:22:44.320
 and do the works of the ministry as well. And so it's discipling and equipping, bringing people out of

00:22:44.320 --> 00:22:52.460
 what traditional church used to look like and into the fullness of the spirit and equipped to go and do

00:22:52.460 --> 00:22:57.560
 the works of the ministry, the gifts that the spirit has given them. That's how I've kind of seen it.

00:22:59.220 --> 00:23:00.600
 Anybody want to add to that?

00:23:02.080 --> 00:23:08.300
 I have a quick thought, like, you know, the thought of people wanting more. And I feel like our body is,

00:23:09.040 --> 00:23:13.660
 you know, people wanting more than just a place to come check the box on a Sunday and get the service

00:23:13.660 --> 00:23:19.160
 in. So we've been drawing a very unique person and the person is a person looking to go all into the

00:23:19.160 --> 00:23:23.960
 gospel, people that have a call to ministry in their life, people that want to be empowered to go walk

00:23:23.960 --> 00:23:30.460
 in the things of the spirit. So that's been a main, a main core element. But then also the one,

00:23:30.560 --> 00:23:35.600
 the one that's lost, you know, I think about the guy struggling with alcohol, the guy that has a

00:23:35.600 --> 00:23:40.660
 marriage issue, the lost. So it's kind of twofold. I feel like it's really drawn to people who want

00:23:40.660 --> 00:23:46.460
 more, that want to go pursue the call to ministry in their life, but also the one that doesn't have a

00:23:46.460 --> 00:23:53.040
 home. Not plugged in the body of Christ, no church home, lost, downtrodden, and the broken like I was

00:23:53.040 --> 00:23:54.980
 many, many years ago. So, yeah.

00:23:56.280 --> 00:24:02.500
 Tell me more about that, Michael. Like you, you have a story behind that. So there's a, there's a,

00:24:03.000 --> 00:24:10.000
 one of my mentors, his name is Rory Vaden. He says, you're perfectly positioned to reach who you used

00:24:10.000 --> 00:24:16.080
 to be. Does that make sense? And you're, what you're saying right there is, might actually be

00:24:16.080 --> 00:24:19.600
 very on the money. Who did you use to be?

00:24:20.880 --> 00:24:27.160
 Man, a bad dude. So honestly, like I think of Paul and, you know, Paul said, I was the chief of

00:24:27.160 --> 00:24:31.580
 sinners. And I think about that side of it. You know, for me, I grew up in, I grew up in a Christian

00:24:31.580 --> 00:24:35.760
 form of church, you know, grew up going to church twice a week, went to catechism, went to Sunday

00:24:35.760 --> 00:24:41.660
 school and had a knowledge of God, but didn't know God and made professional faith at 18, 19 years old

00:24:41.660 --> 00:24:46.700
 and just went through all these steps that, you know, church laid out for us. And, but the truth

00:24:46.700 --> 00:24:53.780
 was I was, I was, you know, a wreck on the inside and I was smoking, I was drinking and doing things I

00:24:53.780 --> 00:24:59.360
 should not be doing. And, you know, I can remember this and this gets kind of deep and intimate, but I

00:24:59.360 --> 00:25:05.300
 remember sitting in a strip club with a guy when I was about 22 years old and he grew up in the

00:25:05.300 --> 00:25:10.140
 reformed church and I grew up in the Christian reformed church and we went to a party afterwards.

00:25:10.140 --> 00:25:15.460
 And he goes, Mike, we're with a bunch of people who didn't grow up in church. And he goes, Mike,

00:25:15.660 --> 00:25:23.240
 man, he goes, we're going to be okay. He goes, you know, we grew up right. And that thought is

00:25:23.240 --> 00:25:28.120
 never, ever left me. It's, it's been like, it's actually wrecked me because the guy is still

00:25:28.120 --> 00:25:33.580
 living that way. And he's probably near 50. And I'm like, how many people are living that way?

00:25:33.640 --> 00:25:37.220
 Like they grew up in the reformed church or in any denominational church and they think they're

00:25:37.220 --> 00:25:41.100
 okay because of how they grew up. But the Bible actually says you're worse off than the one who

00:25:41.100 --> 00:25:45.060
 doesn't believe because you actually know how things should be. So we're actually in a worse

00:25:45.060 --> 00:25:51.760
 position. Yeah. The total deception. So like when I came to Christ at 26, you know, I mean,

00:25:51.760 --> 00:25:56.560
 between you and I, I mean, I was dating a girl that worked there and that's where my life was at

00:25:56.560 --> 00:26:02.940
 growing up in church. And, and I had a sister who prayed for me. She, she sought after me and she

00:26:02.940 --> 00:26:07.840
 literally prayed me into the kingdom. And there came a day at the age of 26 where I called and I was

00:26:07.840 --> 00:26:13.140
 broken and I was at a place of surrender. And she goes, I think you're ready. And I'm like, ready for

00:26:13.140 --> 00:26:18.640
 what? And she goes, the relationship with Jesus. And she goes, I'm going to pray for you. And I can

00:26:18.640 --> 00:26:23.600
 remember that moment I looked up and in a moment, man, I received Christ, you know, the power of God

00:26:23.600 --> 00:26:27.780
 fell on me. And from that day forward, I opened my Bible for the first time ever. And I had a

00:26:27.780 --> 00:26:33.300
 heavenly father speaking to me and he began to lead me, began to guide me. And I began to walk away from

00:26:33.300 --> 00:26:39.320
 all those addictions, all those things, that whole lifestyle of sin. And no one had to tell me right

00:26:39.320 --> 00:26:43.220
 and wrong. The spirit of God now invaded me and I was able to walk out of that sin.

00:26:44.240 --> 00:26:50.720
 And, uh, so then coming out of that man and seeing the blindness of, uh, was stuck in the traps of

00:26:50.720 --> 00:26:56.180
 religion, you know, um, it's really showed me a lot of things. So, you know, that's a key component

00:26:56.180 --> 00:27:01.820
 there, um, for that side of it. So I can relate to people that are stuck in sin because I was once

00:27:01.820 --> 00:27:05.640
 stuck in major sin myself, you know? Yeah. You're making me cry.

00:27:07.500 --> 00:27:12.100
 Yeah. It's freaking awesome. That's why we do that. That's why we do this thing, man. I'm yeah.

00:27:13.540 --> 00:27:19.640
 So what I hear is, uh, I want to go after the Michaels of this world. And then there's this,

00:27:19.640 --> 00:27:24.780
 uh, call to, uh, leadership, like leaders, young leaders that are looking for, that's what I'm

00:27:24.780 --> 00:27:30.200
 hearing. Is that, would that be accurate? Yeah. What do you got? You got any thoughts, Nick?

00:27:31.780 --> 00:27:38.800
 No, I think, yeah, I think, I think you nailed it. You know, in, in, in our area, you could,

00:27:39.020 --> 00:27:44.200
 you could take a handful of our young people. You know, I, I did jail ministry in Sioux County for

00:27:44.200 --> 00:27:50.600
 12 years. And most of the guys that I ministered to on, on all of those, uh, all of those times

00:27:50.600 --> 00:27:55.920
 grew up in the church and you could have taken probably 75% of them and they would put them in

00:27:55.920 --> 00:27:59.320
 Bible quiz and they would be able to answer every Bible question that you could imagine.

00:27:59.940 --> 00:28:07.400
 But there was a huge disconnect between what they knew here and real life. And I think so many of

00:28:07.400 --> 00:28:13.140
 them wanted to know that that God of the Bible is God today. And it's a lot of the people that we

00:28:13.140 --> 00:28:17.980
 minister to. It's like they've, they've had this ache on the inside of them, like all of these stories

00:28:17.980 --> 00:28:23.940
 that they know all of the miracles that they've read about, uh, the love of Jesus and the compassion

00:28:23.940 --> 00:28:28.700
 of Jesus, the power of Jesus. Like they want to know that that only exists 2000 years ago,

00:28:28.700 --> 00:28:34.620
 um, or is it for our time today? And I wouldn't say for sure. We don't have all of the answers on

00:28:34.620 --> 00:28:39.800
 how that works out. But one thing we do is we believe it. We believe Jesus is Lord today.

00:28:39.920 --> 00:28:45.820
 And we believe that the spirit of the living God is, is alive and present today. And so we just want

00:28:45.820 --> 00:28:51.960
 hungry people to be hungry with us. And then we feed on him together. Um, and I would say that,

00:28:52.040 --> 00:28:57.940
 that, yeah, that describes us pretty well. So yeah. Yeah. Amen. That's amazing.

00:28:59.240 --> 00:29:06.780
 Okay. So, uh, we got a decent picture of, uh, who you want to reach that's lost.

00:29:07.460 --> 00:29:12.400
 So here's what I want you to do. You have two audiences and most churches are going to have two

00:29:12.400 --> 00:29:18.160
 audiences. They're going to have those people that want to be on mission and you want to reach those

00:29:18.160 --> 00:29:25.080
 people. And then you're going to have the people that you are called to reach the ones that are lost,

00:29:25.080 --> 00:29:32.660
 like the previous Michaels of this world. Right. So, um, you need to get very clear on not just the

00:29:32.660 --> 00:29:37.120
 demographic, but the psychographic. And I'll explain those two terms. If you don't already know them and

00:29:37.120 --> 00:29:42.040
 some of you on the, uh, on listening to the podcast, you may know those words. Demographic

00:29:42.040 --> 00:29:48.200
 is where do I live? What job do I have? Well, how much money am I making? How many kids do I have?

00:29:49.340 --> 00:29:56.660
 Psychographics is what am I feeling? Like, what are the things that make me, me? Um, looking at my

00:29:56.660 --> 00:30:02.440
 patterns in life and going, well, I am this way because I'm most likely feeling like this.

00:30:02.640 --> 00:30:09.220
 You need to get very clear on both of those, what we would call avatars. These aren't people that you

00:30:09.220 --> 00:30:14.840
 necessarily go out and say, we're reaching these two people. Everybody is allowed to come and be a

00:30:14.840 --> 00:30:21.100
 part of the community. But when you're looking at limited resources, you need to focus those resources

00:30:21.100 --> 00:30:27.420
 to reaching those, to like packaging everything to, uh, resonate with those two audience members.

00:30:27.420 --> 00:30:32.660
 Does that make sense? And you're going to actually probably have to split. You're going to have to do

00:30:32.660 --> 00:30:41.540
 one message campaign for a specific audience member. And then, uh, look at that. Siri decided to,

00:30:41.540 --> 00:30:46.660
 uh, talk on my, on my watch. Sorry about that. So you're going to have to, you're going to have to

00:30:46.660 --> 00:30:52.920
 figure out, um, the messaging campaign and we could, we could talk about that, but there's a message

00:30:52.920 --> 00:30:58.160
 for, uh, the Michaels of this world. And then there's a message for the leaders of this world.

00:30:59.520 --> 00:31:04.780
 They're different. And so if you're going to focus on two, which is not easy to do most of the time,

00:31:04.820 --> 00:31:12.660
 I would say, um, do one to begin with and then go after the other. Once you've figured that out,

00:31:12.660 --> 00:31:17.620
 that's how I would normally do it. So you can make that choice yourself. But at the end of the day,

00:31:17.620 --> 00:31:21.520
 what you're saying is I've got, I've got two primaries and there may be a way to connect them.

00:31:21.520 --> 00:31:26.400
 And we'll talk about that in a second. So once you've figured out your primary, you need to go,

00:31:26.780 --> 00:31:36.620
 how do I make, uh, Michael become a Josh? Does that make sense? Guys, Josh is on the phone call

00:31:36.620 --> 00:31:42.040
 with us. He's a young leader. He loves Jesus. He's doing great things. You want to make that

00:31:42.040 --> 00:31:48.780
 transition from I'm a heathen. And now I'm so totally on fire for Jesus and the mission that

00:31:48.780 --> 00:31:54.980
 I'm going to go do it at all costs. There's a process. It's called discipleship. It's called

00:31:54.980 --> 00:32:00.200
 disciple making. Let me, let me, I've got a friend named Brian Phipps. He says this, God did not

00:32:00.200 --> 00:32:06.460
 can call us to perpetually disciple people. We are not disciples in the perpetual making.

00:32:06.980 --> 00:32:13.180
 God called us to make disciples and disciples go. There's a finite amount of time that it takes.

00:32:13.300 --> 00:32:18.140
 Jesus spent three years with his people and launched them in the ministry, whether they were ready or not.

00:32:18.900 --> 00:32:23.800
 Jesus knew they were ready. They didn't know they were ready. That's the point of a guide. You guys get

00:32:23.800 --> 00:32:30.400
 to position yourself as a guide in this process, which means you have to have a process. That process

00:32:30.400 --> 00:32:34.400
 is going to look different for every church because that's where you get to contextualize this, right?

00:32:34.900 --> 00:32:39.100
 You're going to have a little bit of a different theological bit than my friends in the SBC.

00:32:40.060 --> 00:32:47.420
 You know, you, you have reformed tendencies and theological undergirding, but then you have a very,

00:32:47.420 --> 00:32:52.640
 a high view of the Holy Spirit and you're charismatic. That's going to look different than my friends

00:32:52.640 --> 00:32:57.680
 that are, you know, the frozen chosen that are cessationists and don't believe that the Holy

00:32:57.680 --> 00:33:03.600
 Spirit is working. It's whatever flavor is for you, but you got to have a process.

00:33:03.940 --> 00:33:10.500
 And I'm going to say three to four steps at the most. You may have 25 sub steps,

00:33:11.200 --> 00:33:18.360
 but people, when they look at the process can only metabolize three to four. Three is better than four.

00:33:18.360 --> 00:33:25.460
 So what, what are the three major leaps, mile markers, if you will, to going from a Michael to

00:33:25.460 --> 00:33:34.620
 a Josh or a Michael, old Michael to the new Michael. And so I would say that once you get that down,

00:33:34.620 --> 00:33:41.240
 then you need to have a community support structure to launch them in ministry and connect them with

00:33:41.240 --> 00:33:47.580
 people along the way. That's going to look different for each one of you guys.

00:33:49.780 --> 00:33:55.000
 Like for every, every faith community, they're going to have their own like names. The structure

00:33:55.000 --> 00:34:01.480
 is going to be the same. Like, you know, you have the mission field, you know, you have people of

00:34:01.480 --> 00:34:06.600
 peace, you know, you have members, but then you have like what we would call deacons. These are people

00:34:06.600 --> 00:34:11.960
 that are serving the church and the mission. And then you're going to have elders. These are people

00:34:11.960 --> 00:34:17.380
 that are protecting the community at all costs. Like, but you don't have to call them that you're

00:34:17.380 --> 00:34:22.940
 going to have branded your, your style. So, um, to give you an example, like we don't call them

00:34:22.940 --> 00:34:29.700
 elders. We call them the city council, you know, at King city. Um, you want to make sure that you

00:34:29.700 --> 00:34:36.320
 create your community with your own qualifications, standards, rights, rituals. So you got to have

00:34:36.320 --> 00:34:43.480
 the community that, uh, surrounds them. And then the next question, the next question is, okay,

00:34:43.480 --> 00:34:51.600
 if I look at a, at an old Michael, that would be 25, 26 today. If that's who you're after, that's

00:34:51.600 --> 00:35:00.360
 steeped in sin. Where would we go and find them digitally? So, so often in church world,

00:35:00.460 --> 00:35:06.900
 we want them to come to us, but on the mission field, we have to go to them. If we were in any

00:35:06.900 --> 00:35:13.040
 other country, you wouldn't pay, you, you wouldn't like continue to give missionaries money. They

00:35:13.040 --> 00:35:20.140
 didn't get off their butt and go actually find people to engage with them and do the mission.

00:35:21.140 --> 00:35:29.500
 The same is true in America and it's true digitally. And so where do we go to meet them

00:35:29.500 --> 00:35:37.020
 rather than asking them to come to us? And so think about it. I would love for you guys to,

00:35:37.020 --> 00:35:42.680
 to, to, to think about it and like, talk to me. Um, where, where, where do you think you would find

00:35:42.680 --> 00:35:52.940
 those people at? Josh, I think this is a question for you. Oh boy. Are you talking, uh, physically

00:35:52.940 --> 00:36:00.660
 or digitally or both? Digitally. Digitally. Digitally. Yes. Oh yeah. I would think, um, TikTok for sure

00:36:00.660 --> 00:36:07.540
 would be one space to reach. Um, it gets a little interesting. Yeah, for sure. If you're trying to

00:36:07.540 --> 00:36:14.460
 like reach into all the world, then yeah, I feel like TikTok, I mean, you get broadcasted all over

00:36:14.460 --> 00:36:22.780
 the place. Um, but yeah, then if you're trying to reach a demographic that's more local, you'd have to

00:36:22.780 --> 00:36:30.460
 build some sort of a community or reach into a community that's already established to, to get that

00:36:30.460 --> 00:36:37.380
 word out, to get the message out. Um, yeah, which is an interesting, I don't know if I really have an

00:36:37.380 --> 00:36:44.420
 answer for that one. Where would, where would, uh, the young Michaels of this world, what platform do you

00:36:44.420 --> 00:36:55.780
 think is most native to them? Maybe Instagram, maybe. Okay. Instagram, TikTok. Yeah. So the beauty of

00:36:55.780 --> 00:37:00.260
 Instagram, I mean, you both said it at the same time. The beauty of Instagram is you can, because of

00:37:00.260 --> 00:37:07.460
 Facebook, you can geocache it, right? So if you have a message, you can put a little bit of money behind

00:37:07.460 --> 00:37:16.240
 it and make sure that it only goes to a specific geography. And so if you're looking at a local

00:37:16.240 --> 00:37:22.380
 church context, which I would say, do that first, saturate. This is what Jesus said. Go into all the

00:37:22.380 --> 00:37:29.940
 world to make disciples of all nations, and you will be witnesses of me in Jerusalem, Judea, Samaria,

00:37:30.060 --> 00:37:35.180
 and to the other most parts of the earth. What did he say? Start where you're at locally and then expand

00:37:35.180 --> 00:37:40.460
 from there and then go from there and then go from there. So what I would do is I would focus all of

00:37:40.460 --> 00:37:45.500
 all of your efforts, all of your efforts, not on broadcasting to the world, but broadcasting in

00:37:45.500 --> 00:37:53.580
 your local geography. And when I say local geography, what's the 50 mile radius that you have? Start

00:37:53.580 --> 00:38:01.340
 there. 50 miles. Saturate with it. And then they're going to want to be a part of it. Now, 50 miles is

00:38:01.340 --> 00:38:09.180
 beyond the driving disc, the 30 minute driving like cut off, right? So you're going to have to start

00:38:09.180 --> 00:38:16.140
 thinking what would a decentralized form of church look like for these people so that they could become

00:38:16.140 --> 00:38:21.020
 part of who we are and engaged completely in our mission and our cause and be our DNA.

00:38:22.300 --> 00:38:28.780
 But they don't have to be at the building that's good. And what we know about church is if you're

00:38:28.780 --> 00:38:34.700
 watching by yourself, that's not church. That's not church at all. In fact, watching anything is not

00:38:34.700 --> 00:38:40.700
 actually church. We are the church. And so we're called to grow each other up in the faith. That's

00:38:40.700 --> 00:38:48.300
 Ephesians 4:11-16. We're called to build each other up in truth with love, right? And so we've got to

00:38:48.300 --> 00:38:55.340
 create a system that's not about just watching me preach. We got to create a system in which we are

00:38:55.340 --> 00:39:03.740
 helping each other build each other up in love through truth, right? So we can do that in a 50 mile

00:39:03.740 --> 00:39:09.020
 radius. So you can still do the local church Sunday morning service, the Sunday morning gathering,

00:39:09.020 --> 00:39:15.340
 maybe invite people that are 50 miles away once a month. But what can you help the 50 mile like the

00:39:15.340 --> 00:39:21.500
 group 50 miles away do to be a part of who you are in everything you're doing, even if they just

00:39:21.500 --> 00:39:26.460
 stayed in that area. So you got to think through that. But you guys answered the question for platform

00:39:26.460 --> 00:39:31.340
 because you started thinking about who's your one, right? Automatically, you said Instagram,

00:39:31.340 --> 00:39:36.940
 Instagram before TikTok. You have a bigger audience. I know this about you guys, guys. So those of you

00:39:36.940 --> 00:39:43.260
 listening on the podcast, they have a bigger audience on TikTok, but they intuitively already

00:39:43.260 --> 00:39:49.100
 knew that Instagram is where they should go. They knew because they started thinking about, well, the

00:39:49.100 --> 00:39:55.180
 person we reached, they're actually going to be on Instagram. And so I want you to heed that because

00:39:55.180 --> 00:40:02.300
 you already, you'll know, Josh, you are out of anybody right now, because Josh is 22, right? 22?

00:40:02.300 --> 00:40:11.980
 Is that correct? 24. 24. 24. Man, he's going to be native to these platforms more than Michael and Nick,

00:40:12.540 --> 00:40:20.220
 who are in their 40s. So not that they're slouches by any stretch of the imagination, but Josh is going

00:40:20.220 --> 00:40:26.220
 to be able to help navigate some of this stuff on Instagram. Let's be honest. I'm a tech guy.

00:40:26.860 --> 00:40:33.180
 I suck at Instagram. I have somebody that does my Instagram. I'm like, I haven't figured it out. I've

00:40:33.180 --> 00:40:38.540
 figured TikTok out. I love TikTok, but I'm not good at Instagram for whatever reason. It's probably

00:40:38.540 --> 00:40:46.300
 because I've hated pictures my entire life. And yeah. So what I would say there is like now craft

00:40:46.300 --> 00:40:54.940
 a message that will resonate with the Michaels. So Michael, think of a message that you needed right

00:40:54.940 --> 00:40:58.620
 at that spot where you're at that threshold to make a decision for Jesus.

00:40:59.420 --> 00:40:59.740
 Yeah.

00:41:00.220 --> 00:41:05.740
 And here's the deal. We also, we always think that they're looking for Jesus. They're not.

00:41:07.260 --> 00:41:14.140
 They're looking for a solution to their problem, which is, I need meaning and transformation in my

00:41:14.140 --> 00:41:21.180
 life. We know that answer is Jesus. But if you tell them the answer is Jesus, they're gonna be like,

00:41:21.180 --> 00:41:31.420
 no, I've done that already. The answer is, I have the answer for the meaning of life. And I can help

00:41:31.420 --> 00:41:37.020
 you do that in three easy steps. But if you don't do that, you're gonna end up continuing

00:41:37.020 --> 00:41:41.100
 down the road that you're ending, that you're going down now. And let me tell you what the end of the

00:41:41.100 --> 00:41:47.900
 road looks like. I know because I've been there. Oh, by the way, my, my, my name is Michael. Let me tell you

00:41:47.900 --> 00:41:56.300
 my story. So I didn't come up with this either. This is story brand. So you begin to think of a story

00:41:56.300 --> 00:42:01.900
 brand by Donald Miller, for those of you out there, put some of this stuff in the show notes. You gotta be a,

00:42:01.900 --> 00:42:05.420
 begin to craft a message. So you've got your one down.

00:42:06.780 --> 00:42:14.940
 The message is, what does Michael at 26 need to hear to begin to make a different decision about

00:42:14.940 --> 00:42:21.500
 his life? What is he looking for? What's the solution that he's looking for? What's the problem

00:42:22.300 --> 00:42:28.700
 that you need to articulate so that he's like, yes, that's exactly my problem. And you can go,

00:42:28.700 --> 00:42:36.860
 I've got the answer. And the answer is found in three steps. And I can take you there. You have to

00:42:36.860 --> 00:42:44.060
 make the decision to make the decision. So that's called a call to action. So Instagram does not need

00:42:44.060 --> 00:42:51.260
 to be about every sermon you ever do. That's, that's the biggest mistake most churches make.

00:42:52.060 --> 00:42:54.220
 How many sermon series do you do per year?

00:42:57.260 --> 00:42:58.060
 We don't know yet.

00:43:01.260 --> 00:43:05.420
 My guess is you, you, you think in sermon series, because that's what we've all thought about.

00:43:06.220 --> 00:43:07.180
 Would that be accurate?

00:43:07.180 --> 00:43:09.980
 I'm not much for sermon series guy myself.

00:43:09.980 --> 00:43:14.700
 No, I don't, I don't think good. Yeah. I don't, I don't think we are. I was in the past,

00:43:14.700 --> 00:43:18.140
 but yeah, I don't think we think that way anymore. Yeah.

00:43:18.860 --> 00:43:22.620
 That's amazing. What, what made you guys shift off of that?

00:43:24.700 --> 00:43:31.020
 Sermon series tend to be very mechanical. And then you're, you're trying to determine what your

00:43:31.020 --> 00:43:35.820
 people need rather than listening to the Lord and him sharing what, what you and your people need.

00:43:36.860 --> 00:43:42.860
 And so, yeah, it was so nice like before, because I did expository preaching. So I preach through

00:43:43.580 --> 00:43:48.300
 books of the Bible verse by verse, and I really love it. And I'm not, I'm not against it. I'm sure

00:43:48.300 --> 00:43:53.500
 that'll happen again in the future too. So people know their Bibles, but yeah, it becomes very,

00:43:53.500 --> 00:43:58.860
 very mechanical. And it could be that there'd be a tragedy. Thousands of people would die and I'd

00:43:58.860 --> 00:44:05.500
 still preach on Jeremiah three had nothing to do with what's going on in the world. And yeah,

00:44:06.620 --> 00:44:10.380
 hopefully not going to do that anymore. Not like that anyway. So.

00:44:12.380 --> 00:44:18.460
 There is a space for it. Obviously, digging deep in scripture, right, is probably going to be more

00:44:18.460 --> 00:44:23.340
 towards a leadership bent, right? So the farther you go down in the process,

00:44:23.340 --> 00:44:27.980
 the more and more you're going to need the theology that undergirds everything you do.

00:44:28.700 --> 00:44:34.060
 Theology is not the point. It supports the point. The point is the mission, you know?

00:44:34.060 --> 00:44:43.900
 And so when you think about your message, what I would suggest is take the message, craft it,

00:44:45.820 --> 00:44:50.540
 and then say, this is the message that we want to get out to every person that's like a mic.

00:44:51.420 --> 00:45:03.420
 And then I would ask 50 to like work together to brainstorm 52 questions that Michael at 26 years old in the,

00:45:03.980 --> 00:45:11.020
 and like completely in sin, but like a feeling horrible, like what would that,

00:45:11.020 --> 00:45:17.660
 what would 52 questions that Michael would be asking about life and faith and a new way?

00:45:20.140 --> 00:45:27.820
 And then on Instagram reels, that's your, that's your template. That's 52 pieces of content.

00:45:28.460 --> 00:45:34.460
 Like every, every week, a different question, you know? And in fact, if you're, you know, reels,

00:45:34.460 --> 00:45:39.260
 you probably need to do at least once a day here. And I'll, and I'll say this, and you guys know this,

00:45:39.260 --> 00:45:45.500
 but I'm going to say this for the audience, depending on your platform is, is what determines how much time

00:45:45.500 --> 00:45:55.020
 and the way you post. And so Facebook is probably once a day. Instagram is probably once to three times

00:45:55.020 --> 00:46:03.420
 a day. TikTok is definitely three times a day. YouTube can be once a week. So, but you got to know

00:46:03.420 --> 00:46:07.500
 the other answers to the questions to determine what, which one you need to focus on first.

00:46:07.500 --> 00:46:13.420
 I'm not saying don't do the other ones. I'm saying, put all of your effort in mastering Instagram

00:46:14.300 --> 00:46:21.420
 and then move to a new one and then master that and then move to a new one and then master that.

00:46:21.420 --> 00:46:30.780
 So 52 questions, how could you answer it uniquely in a way that would help them? So this also,

00:46:31.340 --> 00:46:37.100
 if you really want to get good at your sermons could be crafted around these 52 questions.

00:46:37.500 --> 00:46:45.340
 You could take your sermons and film them and then splice them up to become micro content.

00:46:45.340 --> 00:46:52.140
 You could, you could do throughout the week to post on Instagram. And so you have a unique anchor

00:46:52.140 --> 00:46:57.580
 point. Sure. A lot of churches, every church has this, they have a unique anchor point in the fact

00:46:57.580 --> 00:47:03.100
 that their sermons are the content. And so you just can splice them up wherever you need.

00:47:03.100 --> 00:47:09.020
 Yeah. So any other questions about that? Am I making sense? Is there points of confusion?

00:47:09.020 --> 00:47:21.660
 So I want you to have some handles on what, what are good next steps to work on?

00:47:21.660 --> 00:47:30.300
 Avatar, build a, an avatar template and I will send you mine to show you what I'm talking about.

00:47:32.060 --> 00:47:37.420
 And then I want you to do that for both audiences because they're going to look very different.

00:47:37.420 --> 00:47:42.780
 My guess is your website infrastructure will end up being two websites. There'll be one for leaders

00:47:42.780 --> 00:47:48.140
 and one for, uh, one for non leaders, for people that are just finding Jesus.

00:47:48.940 --> 00:47:54.700
 By the way, um, most churches are going to have that problem because they need both.

00:47:54.700 --> 00:47:57.980
 So that's a challenge, but it can be done.

00:47:58.940 --> 00:48:04.460
 So, and we can talk about this offline as we continue, but, um, yeah.

00:48:04.460 --> 00:48:10.700
 So build your avatars and build a story, an avatar story of who this person really is.

00:48:12.380 --> 00:48:18.220
 Demographics and psychographics. I want to know, I want to know, uh, who they are. I want to know

00:48:18.220 --> 00:48:23.260
 how old they are. I want to know, uh, where they go to work. I want to know what they're feeling,

00:48:24.300 --> 00:48:29.020
 what their typical weekend looks like. I want to know those things because those things give you

00:48:29.020 --> 00:48:33.820
 information to go, oh, this is the real person we're looking at. And it needs to be a team effort,

00:48:33.820 --> 00:48:40.220
 not just you as a leader. You need to do this as a team to figure out, because everybody needs to be

00:48:40.220 --> 00:48:48.780
 on board with who we're reaching. You kind of need to be rude about it. Like not rude in the fact

00:48:48.780 --> 00:48:54.060
 that I, I don't care about you and I'm arrogant, but like we're putting our foot down. This is a

00:48:54.060 --> 00:49:00.620
 boundary. This is super, this is a super focus for us. We're not, we're not stopping. We are, we are

00:49:00.620 --> 00:49:06.780
 totally locked in to who we're reaching because that's, that's going to be, that's going to be a

00:49:06.780 --> 00:49:11.340
 challenge for anybody in a church community because the biggest question when you do these types of

00:49:11.340 --> 00:49:15.820
 things is, well, does that mean I don't have a place? No, no, no, no, no, no. You do have a place.

00:49:16.460 --> 00:49:21.740
 Your place is to help us reach that person. And let me teach you how to do that. There's still

00:49:21.740 --> 00:49:26.140
 a process for leadership development, you know? Yeah, amen.

00:49:27.500 --> 00:49:33.900
 So avatar building and then beginning to write the 52 questions that that person needs answered.

00:49:34.780 --> 00:49:39.740
 That will give you the pathway to decide what your content should look like.

00:49:40.540 --> 00:49:40.700
 Yeah.

00:49:42.460 --> 00:49:43.020
 That's good.

00:49:43.020 --> 00:49:47.580
 And it's solidified around a centralized message.

00:49:48.700 --> 00:49:50.300
 So that's the three.

00:49:51.420 --> 00:49:58.220
 Okay. So the avatar, what is the message that avatar needs to hear that solves the problem that

00:49:58.220 --> 00:50:02.460
 they feel like they have? You already know the answer. The answer is Jesus.

00:50:03.420 --> 00:50:08.140
 That's not the answer they're looking for. That's the, that's the stumbling stone they're

00:50:08.140 --> 00:50:13.100
 going to fall over in the process. You're guiding them to fall over that stone.

00:50:15.980 --> 00:50:22.540
 And then the process, what's a three-step process to get Michael to Michael?

00:50:24.220 --> 00:50:30.380
 And then your 52 questions to guide them along the way. Avatar, message,

00:50:32.540 --> 00:50:35.260
 process, 52 questions.

00:50:37.260 --> 00:50:46.300
 That will begin to help you build a plan to begin to reach out on Instagram to know what you're doing.

00:50:46.700 --> 00:50:51.420
 That's the beginning of the process. What we just laid out right there. That's not the whole kid

00:50:51.420 --> 00:50:56.940
 caboodle. I know there's, there's website infrastructure that's got to change if you do this.

00:50:57.260 --> 00:51:04.060
 I know that you're, you could, if you want to get really crazy, you could change and design your entire

00:51:04.060 --> 00:51:09.340
 church service around this. Like what does the Michael need? Maybe it doesn't, maybe he doesn't need

00:51:09.340 --> 00:51:15.980
 what we've always done. Maybe get that focused. Like the sky's the limit on how you design this thing

00:51:15.980 --> 00:51:23.660
 and implement it. So there's a lot more steps along the way. Um, obviously with the digital component,

00:51:23.660 --> 00:51:30.860
 like, um, you need a call to action to move them from Instagram into your community. So how do we do

00:51:30.860 --> 00:51:35.980
 that? There's a process for that, but these top steps will get you started.

00:51:38.460 --> 00:51:43.020
 I would love to hear comments before as we, as we end comments, thoughts.

00:51:45.980 --> 00:51:50.540
 Yeah, that's great. Um, great, you know, thought building and just kind of getting a target that

00:51:50.540 --> 00:51:55.500
 you're aiming at and, uh, yeah, people that you're going to reach. Cause it's like, that's the goal

00:51:55.500 --> 00:52:01.980
 of every church is to reach the people who don't know Jesus and getting a strategy to, uh, reach them.

00:52:01.980 --> 00:52:05.580
 So many times you'll see a church start and you just get church people hopping from one church to

00:52:05.580 --> 00:52:10.140
 another, but it's always been my dream to actually build a body that is people that come from the

00:52:10.140 --> 00:52:15.740
 world and, uh, people that are converted out of, you know, lifestyles of immorality and coming into

00:52:15.740 --> 00:52:22.460
 the grace of God. So it's like, yeah, really designing, uh, and crafting a plan to reach those people,

00:52:22.460 --> 00:52:30.140
 I think is a key component. That's awesome. Love it. Cool. Nick, Josh, what are you guys thinking?

00:52:31.260 --> 00:52:35.660
 Well, I loved that you brought up, uh, where Paul was talking about becoming all things to all men

00:52:35.660 --> 00:52:41.420
 so that he might by all means save some. And then thinking about, yeah, what would Paul

00:52:42.300 --> 00:52:47.820
 take that to mean in our day and age? Um, yeah, I don't know that I've, I mean,

00:52:47.820 --> 00:52:52.780
 I've maybe thought of it in passing, but yeah, that's a such a good question. What tools would he

00:52:52.780 --> 00:53:00.540
 utilize? How would he talk? Um, yeah, what, what kinds of gatherings would he have? Yeah. Cause we,

00:53:00.540 --> 00:53:06.060
 we took what they were had contextualized for their ministry. And then we try to replicate

00:53:06.060 --> 00:53:11.100
 that exactly their Jewish custom or their Gentile custom or whatever. And so like, well,

00:53:11.100 --> 00:53:16.700
 what would the church look like today? And then keeping, keeping to the truth of the word,

00:53:16.700 --> 00:53:21.100
 preaching the whole counsel of God. But yeah, what would the structures and things look like?

00:53:21.100 --> 00:53:23.420
 So that's some good stuff to dream about.

00:53:23.420 --> 00:53:29.580
 Yeah, absolutely. That's how I got started in this. I'm like, how would Paul do it if he was alive

00:53:29.580 --> 00:53:33.900
 today? Well, one thing I can tell you for a fact, he would not be writing letters.

00:53:33.900 --> 00:53:39.660
 He's going to be like, whoa, wait a minute, we can do film and I can talk to you instantaneously.

00:53:40.620 --> 00:53:42.380
 Shoot, I'm not doing this anymore.

00:53:44.380 --> 00:53:49.420
 Like Paul was a pragmatist, very much so. Pragmatist for the mission of God.

00:53:49.420 --> 00:53:53.980
 So he would do whatever it takes to work to do, to accomplish the mission.

00:53:54.860 --> 00:53:55.820
 Josh, what do you got, man?

00:53:57.020 --> 00:54:03.420
 Yeah, I love just thinking about the questions. And even with, I think my mind is automatically

00:54:03.420 --> 00:54:07.980
 going to the questions that people who have not experienced that true relationship,

00:54:07.980 --> 00:54:14.060
 encounter with the Holy Spirit would be thinking like, I already have Jesus. But even in the way

00:54:14.060 --> 00:54:19.660
 that you're speaking about, don't tell them it's Jesus right away. Just tell them their problem,

00:54:19.660 --> 00:54:24.780
 which they already know, and then give them the solutions, which are in the word, and they are

00:54:24.780 --> 00:54:33.100
 Jesus. But don't brand it that way. Get them behind the door of that mind where they're just already

00:54:33.100 --> 00:54:39.180
 caught up and already have the answer, but show them and take them past that problem into the solution.

00:54:39.740 --> 00:54:45.500
 And then the realization of that will be Jesus in the end. But just to think about those questions,

00:54:45.500 --> 00:54:48.940
 like they're already coming to my mind, the questions that people are asking, like,

00:54:49.340 --> 00:54:55.500
 why would I need the Holy Spirit? Don't I already have the Holy Spirit? Like, what are all these other

00:54:55.500 --> 00:54:59.660
 things that you guys are talking about that I've never heard of? And so those are things that are

00:54:59.660 --> 00:55:04.220
 starting to roll around in my head. Yeah, absolutely. So for those of you that might be

00:55:04.220 --> 00:55:10.940
 listening that I go, I don't know if I'm comfortable with what he just said. So I got this theologically.

00:55:11.740 --> 00:55:18.620
 Jesus went to Peter and told him to like, you know, cast the net on the other side. And they ended up

00:55:18.620 --> 00:55:23.100
 like almost breaking their nets and sinking their boats with how many fish. And Peter is like,

00:55:23.100 --> 00:55:29.580
 oh my gosh, this is crazy. And Jesus doesn't tell him, hey, you need to get your life right with God.

00:55:29.580 --> 00:55:35.260
 No. What does he do? He says, follow me, and you'll become fishers of men.

00:55:37.260 --> 00:55:38.060
 What does that mean?

00:55:41.020 --> 00:55:47.340
 Jesus knew what he was doing. He was telling you, I'm going to transform you from a fisherman to a

00:55:47.340 --> 00:55:56.860
 fisher of men. I have the pathway. Oh, by the way, along the way, your relationship with God is going to

00:55:56.860 --> 00:56:03.660
 take on a whole new level. I know. And later on, you will too. But that's not how he started. He

00:56:03.660 --> 00:56:09.500
 started with a marketing campaign right straight to Peter. Yeah. Peter was his one.

00:56:11.420 --> 00:56:14.860
 So that's awesome. That's good, man. Yeah, man.

00:56:14.860 --> 00:56:19.900
 He was inviting him along on a journey that was exciting. You know, you think about that,

00:56:19.900 --> 00:56:25.580
 like he, uh, he filled their nets and it was like, you know, it wasn't, hey, get on your knees,

00:56:25.580 --> 00:56:30.380
 worship me, bow down to me, submit to me. It was like, he was inviting them on a journey that was

00:56:30.380 --> 00:56:34.780
 exciting. He filled their nets with fish. That's such a good point, man. And they're excited about

00:56:34.780 --> 00:56:38.220
 where life was going. They're like, I'm going to follow this guy because this guy is supernatural.

00:56:38.700 --> 00:56:42.380
 Yeah. Yeah, we can do that too. Yeah.

00:56:42.780 --> 00:56:49.020
 The revelation of, of Peter later that Jesus even says, this doesn't come from flesh and blood,

00:56:49.020 --> 00:56:54.840
 the revelation that you are the Christ, the son of God, that is the rock that the church,

00:56:54.840 --> 00:57:00.700
 the ecclesia is now built on. And so it wasn't like Peter saw that right away, but through his

00:57:00.700 --> 00:57:05.900
 relationship, through Christ, walking with him, seeing all the things, Jesus asked him, who am I to

00:57:05.900 --> 00:57:10.980
 you? You are the Christ, the son of God. But that took revelation. That's a relationship with Jesus

00:57:10.980 --> 00:57:15.980
 to get to that point. But on that point, on that foundation is where the church stands.

00:57:16.780 --> 00:57:18.500
 Yeah. Good stuff. Yeah.

00:57:18.680 --> 00:57:22.920
 Chester, if you got a minute here, do we got one minute for a quick thought?

00:57:23.840 --> 00:57:24.100
 Yeah.

00:57:25.380 --> 00:57:30.640
 I had a dream last night. It was pretty interesting. I feel like it relates to this conversation,

00:57:30.640 --> 00:57:40.000
 but in the dream, my buddy Jay was leading me down. It was like a rock cliff built along a ledge, like a

00:57:40.000 --> 00:57:46.640
 mountain. And there was a secret passageway to get down in this cliff. And underneath, inside this

00:57:46.640 --> 00:57:52.400
 cliff, there's offices, buildings, call lines, and they're all people calling in with problems, whether

00:57:52.400 --> 00:57:59.400
 it was sex trafficking, sexual addiction, whether it was alcoholism. And we would go down there and meet

00:57:59.400 --> 00:58:04.520
 the needs. Well, Jay means victory for the people. And the Bible says, on this rock, I'll build my

00:58:04.520 --> 00:58:08.780
 church in the gates of hell, shall not prevail against it. So it's like the Lord is establishing

00:58:08.780 --> 00:58:13.520
 a church, right? That's going to be a call center for the lost, right? And it's almost underground.

00:58:13.700 --> 00:58:18.200
 You're not seeing it no more. And, but it's victory for the people. Like people are going to win in the

00:58:18.200 --> 00:58:23.940
 coming days through building their house on the rock, on the rock of Jesus Christ. So anyway,

00:58:23.940 --> 00:58:30.540
 it was a dream, a strategy on how to, so it all goes together, man, but pretty cool revelation for

00:58:30.540 --> 00:58:36.440
 me last night. That is awesome, man. That's really cool. That's really cool. Where can people find you

00:58:36.440 --> 00:58:44.360
 online? Yeah. Website's going to be activationchurch.life.

00:58:45.060 --> 00:58:51.760
 Okay. Um, that's going to be the web. Yep. Activationchurch.life. And then, uh, you know,

00:58:51.800 --> 00:58:57.920
 online, my name is Michael DeYoung. I love Facebook, like Instagram too, but Josh has

00:58:57.920 --> 00:59:03.360
 different. Yeah. You got a podcast too. Yeah. I just started a podcast called the Simple Truth

00:59:03.360 --> 00:59:12.040
 Podcast. Nice. Yeah. So I'm excited about that. Awesome. Well, I'm excited to see what God does

00:59:12.040 --> 00:59:18.480
 through your guys' ministry. And then I, it would be really cool to win all of Iowa for Jesus. Wouldn't

00:59:18.480 --> 00:59:27.080
 it? Hallelujah. That's the, that's the goal. That's the goal. So man, I had a lot of fun. Hopefully

00:59:27.080 --> 00:59:33.120
 this was helpful. Like I, I enjoy doing this and helping churches win. So.

00:59:34.700 --> 00:59:41.300
 Hey man, thank you so much. A lot of good stuff. Thank you. Awesome. Hey, that was a lot of fun.

00:59:41.360 --> 00:59:46.980
 I loved hanging out with Michael and his team. And so what we want to do is we want to bring this to

00:59:46.980 --> 00:59:52.380
 you often. If this is something that you enjoyed, that you got value out of, and you would like to be

00:59:52.380 --> 00:59:58.800
 a part of, we want to invite you to. So, um, if you want to be a part of this show, so I can help you

00:59:58.800 --> 01:00:06.160
 solve your most pressing problem. You can email us at podcast at chesleylunday.com. I know that's hard

01:00:06.160 --> 01:00:20.820
 to spell. That's C-H-E-S-T-L-Y-L-U-N-D-A-Y.com. Again, that's podcast at C-H-E-S-T-L-Y-L-U-N-D-A-Y.com.

01:00:21.080 --> 01:00:28.020
 Podcast at chesleylunday.com. The best way this podcast continues to grow is by you posting a

01:00:28.020 --> 01:00:34.960
 rating and review. So if you think more people would enjoy listening and, uh, have fun on this

01:00:34.960 --> 01:00:39.800
 podcast, just like you, then would you please rate and review us on whatever platform you're listening

01:00:39.800 --> 01:00:47.080
 to? Next podcast, we begin my conversation with a really dear friend of mine who I call the Godfather

01:00:47.080 --> 01:00:53.320
 of spiritual gifts. Now, listen, I know that doesn't, it's not sacrilege. It's, uh, it's kind

01:00:53.320 --> 01:00:59.180
 of tongue in cheek. He's 70 years old. He likes to think of himself as a millennial. I love him so

01:00:59.180 --> 01:01:05.480
 dearly. Uh, but you got God who created spiritual gifts and Bruce that helped the church realize that

01:01:05.480 --> 01:01:14.600
 we need them. So, uh, Bruce Bugbee has created, uh, 30, 40 years of ministry in the spiritual gift

01:01:14.600 --> 01:01:20.140
 space. And if you have taken a spiritual gifts assessment, there's a 95% chance you took Bruce's.

01:01:20.340 --> 01:01:21.400
 So take a listen.

01:01:22.120 --> 01:01:28.600
 Because I started in youth ministry years ago, loved, uh, loved that. And, uh, it always fascinated

01:01:28.600 --> 01:01:33.820
 me how people would use language like, um, oh, you know, the youth, they're the church of tomorrow.

01:01:34.160 --> 01:01:34.720
 What do you guys got?

01:01:34.720 --> 01:01:40.940
 It just seemed very, um, you know, condescending, frankly, you know what I mean? And, uh, I'm thinking,

01:01:40.940 --> 01:01:46.480
 well, if they love Jesus and they have the Holy Spirit, are they not the church of today? Um,

01:01:46.480 --> 01:01:51.360
 why are we kind of patting them on the head and putting them off, you know, until they become an

01:01:51.360 --> 01:01:55.600
 adult or, you know, grow up, get married, have a house, something like that. It just seemed

01:01:55.600 --> 01:01:57.440
 kind of strange to me.

01:01:58.400 --> 01:02:06.100
 You can beat digital disorientation, but it takes imagination to innovate. You have the spark of

01:02:06.100 --> 01:02:13.280
 divine creativity your organization needs. I know it isn't cool to feel disrupted, but I believe God

01:02:13.280 --> 01:02:21.240
 has the answer to move you from disrupted to disruptive. All you have to do is move out in faith

01:02:21.240 --> 01:02:28.960
 and try something new. So thank you for listening to this episode of the Chesley Lunday experience.

01:02:29.460 --> 01:02:30.500
 We'll see you next time.

01:02:31.040 --> 01:02:35.500
 And, and we're back. Thank you, Michael DeYoung for, for taking a part and even being a part of

01:02:35.500 --> 01:02:40.440
 the church digital. Michael's getting some double dip here, uh, with the Chesley Lunday experience and

01:02:40.440 --> 01:02:47.060
 also here on the church digital podcast. So Chesley, as you're listening to this now, uh, for the second

01:02:47.060 --> 01:02:51.900
 time or the third time or the fifth time. And I know how podcasts go when you're the creator. Hey,

01:02:52.180 --> 01:02:55.160
 like what were some, what are some takeaways? What's something that maybe stood out to you from

01:02:55.160 --> 01:02:55.740
 the conversation?

01:02:56.240 --> 01:03:03.120
 Well, I love Michael and his team's, um, vision. Like that's first off, they have a passion for it.

01:03:03.280 --> 01:03:09.800
 They realized very quickly who their one was. And if you listen to Michael's story, like

01:03:09.800 --> 01:03:16.200
 in a strip club, having a spiritual conversation with another heathen, I mean, that's a big deal,

01:03:16.200 --> 01:03:20.960
 right. And you're hearing the fact that, Hey, I'm not nearly as good as I need to be. And the fact

01:03:20.960 --> 01:03:27.840
 that Michael knows that the people that he's after are a lot like he used to be. And so they were

01:03:27.840 --> 01:03:35.220
 clear about that. They knew who their audience was. And it's not like they are shunning anybody else

01:03:35.220 --> 01:03:40.020
 that wants to be a part of their church. They're just realizing they have a missionary zeal for somebody

01:03:40.020 --> 01:03:44.560
 that is in the situation that Michael found himself in all those years ago.

01:03:44.780 --> 01:03:50.540
 And so I love that part. The other piece of this is obviously I always get this question

01:03:50.540 --> 01:03:56.420
 first is what platform should we be focused on? And the answer is that's not the question you start

01:03:56.420 --> 01:04:03.420
 with. You know, this Jeff, um, we, we should be asking ourselves better questions. Who is God

01:04:03.420 --> 01:04:09.000
 calling us to serve? What is our message? And we, when we know the person we're going to serve,

01:04:09.120 --> 01:04:16.060
 it's better to look at where are they at? We do this naturally as a missionary in our context where

01:04:16.060 --> 01:04:19.700
 we live, work, learn, or play. Hey, yeah. You know, I love that. Chesley, when we talked about that,

01:04:19.740 --> 01:04:25.460
 right, it was like at Stadia in the cohort with the planting, it was like churches having ones and

01:04:25.460 --> 01:04:31.060
 going after specific ones, right? Yeah, absolutely. I mean, Jesus has a hundred sheep. He talks about it,

01:04:31.060 --> 01:04:37.140
 right? And the 99 of them are fine. One of them is going off, wandering off or alone in the wilderness.

01:04:37.140 --> 01:04:43.260
 And he's going to be the good shepherd to go after that lost one. Every church should have a

01:04:43.260 --> 01:04:50.300
 missionary zeal. They should, they should know who they're going after there. You're not called or

01:04:50.300 --> 01:04:58.260
 uniquely gifted to go after everyone. Your community has a specific someone that God has wired genetically in

01:04:58.260 --> 01:05:05.140
 your church's DNA to reach. And you should be focusing on that. Your community as a whole should

01:05:05.140 --> 01:05:11.500
 be rallying around that. And only when you know that should you begin to think about your message.

01:05:11.940 --> 01:05:18.320
 Now, your message is the thing that will resonate with your one. What is the way to communicate the

01:05:18.320 --> 01:05:24.380
 gospel story to the one that will resonate with them? People don't buy Jesus at the beginning.

01:05:24.380 --> 01:05:30.620
 They buy the solutions to their problems. We all know though, that the solution to their problem is

01:05:30.620 --> 01:05:36.900
 Jesus. Jesus did this with Peter. They're in the middle of a lake. They have fished all night, hadn't

01:05:36.900 --> 01:05:43.040
 seen it. Peter is coming in and Jesus says, hey, go fishing again. And he's like, well, we haven't caught

01:05:43.040 --> 01:05:48.640
 anything. And he's like, but I know who you are. So I'll go do it. Got caught the fish. It was then that

01:05:48.640 --> 01:05:54.160
 Jesus said, I'm going to make you fishers of men. He said, you've been a fisherman, but now I'm going

01:05:54.160 --> 01:06:01.240
 to make you fishers of men. There was a transformation story Jesus was inviting Peter to. And Jesus knew the

01:06:01.240 --> 01:06:08.360
 solution to his problem was him. And yet Peter was going to find that out along the way. So your message

01:06:08.360 --> 01:06:16.120
 has to resonate to your one. And then the question becomes, what platform is your one on? That's when

01:06:16.120 --> 01:06:21.660
 we answer that question. Love it. Such wisdom right there. Don't just go with the blanket. Oh,

01:06:21.740 --> 01:06:28.140
 we're on Facebook. Oh, we're on YouTube. But really it comes down to honing in on the one and where the

01:06:28.140 --> 01:06:34.240
 one is and what platforms you should be using for that. So, hey, this is a great conversation. Once

01:06:34.240 --> 01:06:41.920
 again, Chesley Lunday experience. The link is in the show notes. Feel free to go check that out and

01:06:41.920 --> 01:06:48.900
 subscribe to that. Are you Monday as well? When do you normally publish? Yeah. Yeah. I'm Monday. Yep.

01:06:49.060 --> 01:06:53.080
 Mondays. Cool. Yeah. Mondays. Monday's a great day. I'm not saying he's trying to steal some of my

01:06:53.080 --> 01:06:59.120
 thunder, but it's okay. Go check him out and dig into that. We can. No, no. That's the beauty of

01:06:59.120 --> 01:07:04.000
 podcasts. You don't have to. You can pick a day and listen to them all at the same time,

01:07:04.000 --> 01:07:07.380
 or you can listen to them. I'm going to listen to this one on Monday, this one on Tuesday.

01:07:08.600 --> 01:07:13.620
 Listen four months from now. It's okay. We'll play nice. Four months from now. Yeah. I still,

01:07:14.160 --> 01:07:21.400
 the top listened episode for me is still Daniel Heron talking about Robloxian Christians. Like he is

01:07:21.400 --> 01:07:28.200
 like, I'm not serious, like eight times more listened to than every other podcast that I've got. And that

01:07:28.200 --> 01:07:33.720
 was like three years ago. Like it's like, I can't believe people are still listening to that thing.

01:07:33.760 --> 01:07:39.380
 But it is. And evidently there's a need for like metaverse and Robloxian churches because

01:07:39.380 --> 01:07:44.200
 evidently people are looking for that. But anyway, we're going to land the plane. Hey, this is a

01:07:44.200 --> 01:07:51.140
 great, great podcast. Go check out the Chesley Lunday Experience subscription link in the show notes.

01:07:51.140 --> 01:07:55.700
 And check out FAM while you're there in the show notes as well. Hey, Chesley, as we're landing the

01:07:55.700 --> 01:08:12.280
 plane, any closing thoughts? Yes. Join us on fam.digitalchurch.network. We would love to see you there. We know you need family. We know you need prayer. We know you need training for the next era of church. We would love to help you do that.

01:08:12.480 --> 01:08:36.860
 Maybe we need a shorter vanity URL to join FAM. Like that's long. We got, we'll offline that conversation, but that's a conversation for another day. Hey, this is Jeff with the Church Digital, Digital Church Network, and Chesley for the Church Digital, Digital Church Network, and a whole bunch of other stuff. Man, it's a bunch of, it's a fun day right now to be doing digital ministry. This is great. But we're going to land the plane. We're going to wrap up. Thanks for joining the podcast here. We'll see you next time on the show. Y'all have a good one.

