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 All right, you got episode 57 of the Church Digital Podcast, powered by Stadia Church Planting.

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 Yeah, this is the third podcast we're rolling out this week, on top of probably 10 to 12 blog posts that are rolling out this week.

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 There's just so much content.

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 There's so many things that we want to say in this coronavirus season.

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 So forgive the content overload.

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 I hope you're able to keep up with it all or at least find things that are beneficial for you in this coronavirus season.

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 We've got a great episode here today, and it's something that I think is relevant to where we are as a church, and that is centered around Easter.

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 Well, I got to tell you, like, Easter is our Super Bowl.

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 Like, this is the thing that we put all our Easter eggs in the basket, pun intended there entirely, to prepare for this massive Easter experience.

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 As production director, as producer for a multi-site church, I can tell you I've spent 96, 98, 100-plus hours over one week just in preparation to make sure that all the campuses and all of the venues were prepared for the Easter service.

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 And now we're in the midst of this coronavirus season.

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 We're mere a couple weeks away from Easter happening on April 12th, and there's this realization of it doesn't look like we're actually going to have Easter in a physical building.

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 That may be a little scary to some out there.

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 It's actually probably scary to a lot because, like, church online wasn't even, like, theologically acceptable two to three weeks ago.

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 And now the Super Bowl, the biggest Sunday of the year, Easter, is looking like it's going to be online only.

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 So out there, pastors, people who are preparing content, lead pastors, how do you pivot?

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 How do you change?

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 Worship, what does it look like for Easter online?

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 Creative, how do we communicate these things?

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 What are creative elements that we can do within the context of it?

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 What does it look like to produce an overly produced, sensationalized service?

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 And then you've got Jimmy Fallon, who's doing a broadcast in his living room with an iPhone with his kid climbing all over him.

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 What are these tensions that we deal with when we're talking about Easter?

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 How do we hype Easter in this coronavirus season?

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 That's really the question we dive into.

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 So we're bringing in Miami favorite and a longtime fan here of the podcast, Eridus.

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 Eridus is a producer over at Grace Family Church, now up in Tampa, Florida.

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 And Eridus is a guy that I've known and respected.

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 We'll get to it in the podcast for a couple decades now.

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 I knew him even when he was in high school and I was like a college kid.

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 And it's been awesome seeing him grow in ministry and influence just in churches across the country and helping people wrestle with creative elements like this.

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 How do you do Easter in coronavirus season exclusively on Church Online?

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 What does that even look like?

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 So to that end, I'm bringing Eridus into the conversation as well as Ray DeArmis, co-host once again with the Church Digital, as well as the Christ Fellowship Miami, and myself, Jeff, at the Church Digital, in a conversation that I'm calling Easter Service Church Online Only.

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 Hey, everybody.

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 Here you go.

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 Grace Family Church.

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 Actually, we've made Tampa our home for the past year and a half.

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 It's going to be two years and loving life up here.

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 It's a great and growing city and part of a great, great team, great church.

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 And I'm excited to get to do all things creative.

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 So I have a hand in all things from video production, worship, communications to all things digital and how that translates, especially in a season like this.

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 It's been a lot of fun.

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 I have a passion for it.

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 I love leveraging all things digital, early adopter on everything to try to get the good news out.

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 So it's been fun to do that and spearhead that here in Tampa with Grace Family Church.

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 So honored to be here, man.

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 Excited to talk to you guys.

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 Hang out.

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 Miss y'all.

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 It's been a while.

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 Yeah.

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 So Grace Family is, by Eridus, we go way back.

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 We don't want to die on this in the podcast, but we have spent a lot of time together in Miami.

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 It's been awesome.

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 We were just talking off air about how Eridus owes me a large sum of money due to a mishap that he did when he was in high school.

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 So I want to say something like that.

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 This sounds very mock-it.

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 I don't like what this story is telling.

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 Yeah.

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 You can't say Miami owes me a lot of money and just leave it pending in the air.

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 That's going to get flat somewhere, man.

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 No, no, no.

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 It'll be fine.

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 It'll be great.

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 It's nothing to do with any illegal substances.

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 We apologize, FBI, for listening in.

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 Sorry about that.

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 Yes.

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 Yeah, you've got better things to do today.

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 Make millions.

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 Awesome.

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 But what we really wanted to get into with this conversation is Easter.

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 And so we're in the midst of this coronavirus season.

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 We see, at the time of this recording, Easter is a mere three weeks away, and it's getting sooner and sooner, literally by the day here, quite literally by the day.

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 And the great thing about Easter, especially when you're a church with a creative department and you're ahead of the game, the second Christmas is over, you start having conversations about Easter.

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 You flip the switch and you start talking about, okay, what's the theme, what are we going for, what's our voice, create the graphics, create the video.

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 And you've got usually that three- or four-month period between, you know, January 6th to, you know, in their situation this year, April, tomorrow.

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 So you've got that four months to really create this awesome, spectacular experience, this environment for Easter.

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 Well, coronavirus kind of threw a wrench in all of that.

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 There is no building, and a lot of the assets may or might not have changed, and culture is shifting.

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 We're literally moving the target here because coronavirus is really just running amok in our society and culture today.

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 Majority of churches at this point, if they're doing anything, they're digital-only expressions, which is funny.

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 Even just a mere couple months ago, a lot of churches would have said, this is crazy, and they're theologically against these things.

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 And now, all of a sudden, they're in the foray kind of jumping in.

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 But that's a side conversation we'll get to later.

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 When it comes to this Easter thing, man, like, there's this opportunity to pivot, to change, to go from a physical to virtual.

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 And Eridus, you know, I know with you, with Grace Family, and Ray, with Christ Fellowship Miami, and, like, we're all feeling this tension of how do we pivot, and what does pivoting even look like?

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 So, you know, Eridus, one of the things I'd ask you is, like, early on in this conversation, at what point did Grace Family, did you guys actually start to have a coronavirus Easter conversation?

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 When did this hit your radar?

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 Yeah, no doubt. Obviously, we were listening to authorities, to governor, to president, following along daily.

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 And just closely, as a matter of fact, even at the time of this recording, it's limbo if it's full lockdown or not lockdown, and all of that.

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 And while we feel like people, there is that pent-up kind of idea of wanting to get out of the house and connect, I don't think it's going to be as fast or as quick as many may think, where, oh, free to go, let's go, let's re-engage quickly.

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 There will be some hesitations and precautions and some things we saw.

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 So, a month out, a month from Easter, we decided to lock in the theme.

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 Okay, online or physical, we're locking in the theme.

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 This is what we want to wear.

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 We're actually sticking with the It Is Well theme.

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 It's a throwback.

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 It is well.

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 So, playing up, even helping folks, hey, you hear panic, you hear worry, you hear, hey, it is well.

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 And obviously, they want to talk about It Is Well in our city, It Is Well, but it's ultimately, right, It Is Well in our soul and kind of throwing it back to really one of my favorite hymns.

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 And so, we're locked in on that theme.

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 From a programming perspective, we decided, okay, let's think this stuff through, the basics, which I'm sure a lot of folks by now have figured out.

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 What does interaction look like?

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 You can't fill out a physical card.

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 What does giving look like?

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 It's different.

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 What is all of that stuff?

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 What is the basic fellowship, communion, all of that?

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 Are we doing communion?

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 Are we not?

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 If we are, how are we doing that?

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 So, some of those foundational level things, we started talking, a possibility.

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 We made the call to go three weeks out of Easter.

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 We decided to say, hey, we're going online, even if it reopened.

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 We felt that because of the change in staff culture already, because of the change in work flow for all of our teams.

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 We got a staff about 250 to try to coordinate all that, to come back together and panic and put a service at six locations.

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 We felt, let's build the best online service we can in the next three weeks.

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 And that's what we're doing.

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 That's what we're doing now.

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 And then now we're discussing what was a feature song and this big presentation with cello, strings, and a dancer, the typical stuff that churches love to pull out at Easter.

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 How does that look like online?

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 What makes it different?

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 What makes it special?

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 What makes it – so we're having those conversations now in preparation for Easter.

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 I hope that helps answer a little bit.

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 I want to applaud you for your boldness in making that call early on, Aaron, whereas I'm sure there's a lot of churches that are still out there still hoping and praying that they'll be able to throw something together last minute.

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 I mean, what would you advise for them as they most do some of those calls?

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 Yeah, you know, and every case is different.

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 You know, I don't want to sit here and say that, oh, you should do this and this is the way.

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 I understand different sizes, different spaces, different demographics.

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 We're trying – this is the wisest for us in our situation.

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 And ultimately, we're trying to think, how can we reach the most – we're in the Tampa Bay area.

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 So, Tampa, St. Petersburg.

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 Our goal is to reach the Tampa Bay area.

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 So, how can we rise above the noise?

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 How can we get the good news out to the Tampa Bay area, the best, the most effect?

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 So, we feel like we can reach more people, actually.

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 So, again, and this is a glimpse, right?

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 We're obviously in the right podcast for this.

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 This is not only a glimpse of the now.

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 It's the future.

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 And, you know, Jeff's been prophetic about this, we all know, right, calling it and claiming it.

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 And you guys understand the digital space.

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 So, we're excited because this has shifted attention.

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 And we know Church Online is going to come back stronger even when we start gathering physical spaces.

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 It's become – they understand.

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 It's introduced a whole set of folks to Church Online.

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 So, we made a call.

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 There's a risk, no doubt.

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 I think we've just – the ability to not waver.

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 We just decided to let's just focus in on this.

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 Let's give it the best.

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 We felt good about attendance and engagement so far that it's given us the confidence to say, let's go big or go home.

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 Yeah.

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 I'm just curious.

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 Let's dive in a little bit in context of Easter.

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 How have your normal – like you're, what, two or three weeks in?

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 At what point did you shut down the physical services?

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 And how has engagement online for you specifically been in this season?

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 Yeah.

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 So, it's – what's interesting is, you know, we're the big church on the block, okay?

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 So, we're the largest physical church in town.

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 So, all eyes on us.

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 We were the ones setting the trend.

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 Churches were calling.

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 Well, if they shut down, we shut down.

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 If we don't – so, there's a lot of pressure on that end.

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 We were in touch.

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 We were one of the first ones calling governor and calling the mayor, say, hey, we want to be side-by-side with you on this.

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 We don't want to contradict.

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 So, that was key, the community engagement there with, you know, with our politicians, with our leaders.

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 And we did.

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 We knew – we knew a day before the mayor was going to make an announcement about some of the closing down of the schools.

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 The minute the schools went and it impacted parents, impacted job flow, we understood, okay, this is a community shift.

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 So, we made that call.

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 We were that same week, the week that they announced school shutting down, we announced, hey, we're going online, online only.

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 So, it's been – it's two full weeks of that.

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 We're going into our third week of church online only and committing, committing to Easter and as long as we need.

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 That's good.

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 Erdis, I've always felt that you've had a good grasp of social media and how that ties in with the church experience.

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 What are some ways that Grace has taken this situation and stayed plugged in with folks via social media channels?

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 No, that's good.

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 That's good.

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 You know, we use – I've shared this before in other podcasts or places.

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 And it's funny because when we talked about this earlier, it was the idea of hype, right, how to build hype.

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 And hype sometimes gets – has a bad reputation.

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 It has a bad vibe because it's like, ah, it's just hype.

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 It's all noise.

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 It's blood.

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 We leverage it.

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 For us, it's an acronym.

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 And anything we do, whether it's an event, whether it's a church service online, whether it's a product you're selling, whether it's – whatever it may be, we ask these questions.

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 So, and it's – I'll give it to you here, hype, right?

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 It's H is, how am I helping others?

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 It's always asking that question.

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 How is this service?

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 How is this product?

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 How – now, the foundational – we know, right?

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 We're in the business of helping people, of the gospel, of getting the eternal, you know, that eternal good news out.

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 We know that.

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 But at the surface level, people don't know that.

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 They're going through struggles.

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 Right now, financial struggles.

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 Right now, they're afraid to get out.

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 They're afraid of their neighbor.

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 So, how am I helping?

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 With our services, with our church, how am I helping?

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 That's the H, right?

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 The Y for us, it's then your solution, right?

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 So, what's your solution?

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 What's your solution?

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 So, immediately ask, hey, how can we help?

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 And now, here.

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 Here's a solution we feel.

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 Here's an answer we can give you.

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 Here's why you should attend.

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 Here's why.

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 And again, and these are all marketing skills, which, again, sometimes churches are afraid to use.

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 And I'm like, why not?

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 Like, we have the greatest story in the world to share.

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 We have the good news, the eternal, life-changing.

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 Let's use everything we got.

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 So, that's your solution.

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 Then, obviously, it's the people, right?

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 So, the P-Hype, H-Y-P, people.

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 It's about people.

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 We know it started with people.

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 It ends up, so who are you engaging, right?

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 That's when you get into the influencers.

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 Who are the folks that you want engaged to get the word out?

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 How do you promote this and that angle?

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 And I will say this.

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 A lot of that happens.

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 A lot of the successful campaigns and things we have, it's this.

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 You want them to promote on social, but we'll pick up the phone and say, hey, Susie.

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 Hey, Johnny.

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 Hey, we're doing this, man.

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 Can you do me a favor?

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 Can you go ahead and promote, share?

00:14:29.340 --> 00:14:29.420
 Cool.

00:14:30.100 --> 00:14:34.760
 If you just tag and send posts, the ROI on that is up and down, it depends.

00:14:35.060 --> 00:14:36.620
 But when you actually engage and jump in.

00:14:36.700 --> 00:14:41.840
 So, we engage people and the ones we want, like literally old school, or we'll go look

00:14:41.840 --> 00:14:46.640
 staff members in the eye and say, hey, Johnny, I need you to post this here.

00:14:46.740 --> 00:14:47.300
 Do this now.

00:14:47.800 --> 00:14:50.200
 Not this loose staff email to a bunch.

00:14:50.300 --> 00:14:50.560
 No, no, no.

00:14:50.960 --> 00:14:54.500
 I think that's how you get the commitment and that's how you get the specific ask.

00:14:54.500 --> 00:14:54.940
 So, we do that.

00:14:55.200 --> 00:14:56.060
 And then finally, it's the engagement.

00:14:56.420 --> 00:14:57.820
 You know, type the ends with engagement.

00:14:57.980 --> 00:15:03.060
 So, comment, like, share, repost, answer questions, crowdsource, ask questions back.

00:15:03.720 --> 00:15:05.640
 So, we follow, we try to follow all that.

00:15:05.740 --> 00:15:07.140
 We've been doing that throughout the coronavirus.

00:15:07.560 --> 00:15:08.540
 We've been asking questions.

00:15:08.700 --> 00:15:10.360
 We've been, hey, here's how we can help you.

00:15:10.520 --> 00:15:14.380
 We're actually, our church is offering, you know, picking up groceries and delivering them

00:15:14.380 --> 00:15:16.020
 to some of the elderly.

00:15:16.220 --> 00:15:17.000
 Here's how we can help.

00:15:17.200 --> 00:15:18.100
 You know, here's our solution.

00:15:18.260 --> 00:15:19.000
 So, we offer that.

00:15:19.400 --> 00:15:20.820
 We've engaged our staff and our people.

00:15:21.060 --> 00:15:25.680
 We had our different campuses this weekend split up during services, engaging on church

00:15:25.680 --> 00:15:26.000
 online.

00:15:26.340 --> 00:15:28.240
 So, this campus took the 430 hour.

00:15:28.420 --> 00:15:29.120
 They're in there, man.

00:15:29.540 --> 00:15:29.740
 Boom.

00:15:29.940 --> 00:15:31.800
 So, it's like campuses, make this hour your hour.

00:15:32.500 --> 00:15:33.140
 This is your hour.

00:15:33.400 --> 00:15:34.040
 Let's show up.

00:15:34.460 --> 00:15:37.980
 So, then, you know, you create an internal competition and have some fun with it, et cetera.

00:15:38.460 --> 00:15:39.120
 So, it's been fun.

00:15:39.200 --> 00:15:40.020
 It's been new.

00:15:40.020 --> 00:15:41.920
 We're discovering as we go ideas.

00:15:42.320 --> 00:15:43.380
 I mean, we're watching.

00:15:43.480 --> 00:15:46.840
 I'm watching Jimmy Fallon do a show from his kitchen with his phone.

00:15:46.920 --> 00:15:49.360
 I mean, we're learning as we go, too, just like they are.

00:15:49.440 --> 00:15:50.120
 And we're adapting.

00:15:50.340 --> 00:15:50.920
 We're doing stuff.

00:15:51.040 --> 00:15:55.080
 We did a fortress challenge with our kids at home.

00:15:55.400 --> 00:15:56.120
 We know everybody's at home.

00:15:56.180 --> 00:15:56.600
 What do they do?

00:15:56.660 --> 00:15:57.540
 They build fortresses.

00:15:57.940 --> 00:16:01.280
 So, hashtag ZoneSuiteHome, which is the name of our kids' ministry, Zone.

00:16:01.660 --> 00:16:03.700
 ZoneSuiteHome, build a fortress.

00:16:03.960 --> 00:16:04.720
 Dude, it's been great.

00:16:04.820 --> 00:16:05.600
 People are sharing.

00:16:06.000 --> 00:16:09.700
 It creates a fun engagement and ultimately leads them to the resources, to our teaching.

00:16:09.700 --> 00:16:11.000
 So, it's been fun.

00:16:11.080 --> 00:16:11.460
 We're learning.

00:16:11.800 --> 00:16:12.780
 We've got different demographics.

00:16:12.960 --> 00:16:14.600
 We've got a young and old.

00:16:14.800 --> 00:16:16.200
 Like, it's a hybrid, man.

00:16:16.260 --> 00:16:20.280
 We've got a thriving, growing, but older demographic, 25-year-old church.

00:16:20.460 --> 00:16:26.280
 So, it's been fun to adapt to all the social, you know, available to us.

00:16:26.960 --> 00:16:28.520
 You mentioned Jimmy Fallon.

00:16:28.600 --> 00:16:29.140
 And it's funny.

00:16:29.280 --> 00:16:33.260
 Just, you know, a couple hours before this recording, I was in a meeting talking about

00:16:33.260 --> 00:16:35.640
 Easter service with a church.

00:16:35.640 --> 00:16:43.460
 And the tension we had talked about is creating the over-the-top production that we normally

00:16:43.460 --> 00:16:47.280
 see in context of Easter and doing that in a broadcast environment.

00:16:47.860 --> 00:16:52.580
 And then we also talked about, dude, Jimmy Fallon's producing a service, like producing

00:16:52.580 --> 00:16:56.500
 a show on an iPhone with his kid climbing all over him.

00:16:57.000 --> 00:17:05.000
 And at some level, we've moved away from hyper-production and are almost getting bare bones, authentic, real

00:17:05.000 --> 00:17:09.100
 with people as we're all just collectively stuck in our homes.

00:17:09.300 --> 00:17:15.000
 Like, coming from a guy who's lived both sides of the coin here, Arius, like, how do you balance

00:17:15.000 --> 00:17:22.800
 the hyper-production behind the realism of, like, the, I'm stuck in my office doing this

00:17:22.800 --> 00:17:25.220
 thing with my kids in the other room?

00:17:25.400 --> 00:17:27.040
 Like, what's that tension look like?

00:17:27.660 --> 00:17:30.240
 No, keyword tension, right?

00:17:30.300 --> 00:17:34.920
 I think in the mighty words of Andy Stanley, right, it's a tension you have to manage.

00:17:35.160 --> 00:17:37.720
 Like, here's my take on it.

00:17:37.740 --> 00:17:39.140
 We've been talking about the same thing.

00:17:39.720 --> 00:17:43.980
 For example, if Jimmy Fallon thought it was better to just do it from home and never go

00:17:43.980 --> 00:17:48.500
 back to the studio and have the roots and have a staff, he'd probably do it.

00:17:48.700 --> 00:17:49.540
 He knows it's not.

00:17:49.760 --> 00:17:54.600
 He knows that this, for the right now, is incredible, it's ideal, there's the authenticity, there's

00:17:54.600 --> 00:17:55.700
 a fun, it's different.

00:17:56.900 --> 00:18:00.900
 So, but I do think the other is preferred, and he'll go back to it the minute he can.

00:18:01.560 --> 00:18:02.940
 I'm also thinking of this.

00:18:03.200 --> 00:18:07.360
 We've had, you know, 400% increase on our viewers online.

00:18:07.900 --> 00:18:10.260
 A lot of those people have never come to Grace Family Church.

00:18:10.380 --> 00:18:10.820
 They don't know.

00:18:10.960 --> 00:18:11.560
 They've never been here.

00:18:11.680 --> 00:18:14.760
 So, you're also exposing them to who you are for the long run.

00:18:15.240 --> 00:18:20.920
 So, there's that piece of, okay, they, I think it's a very evangelistic outreach tool that

00:18:20.920 --> 00:18:25.180
 they may come back and say, you know what, this church was there online when I needed it.

00:18:25.220 --> 00:18:26.680
 I got a glimpse of who they are.

00:18:26.900 --> 00:18:28.520
 I got a taste of what they do.

00:18:28.860 --> 00:18:32.900
 They're a little more comfortable coming to your physical campuses when the time comes

00:18:32.900 --> 00:18:33.160
 around.

00:18:33.380 --> 00:18:35.380
 At the same time, authenticity is key.

00:18:35.700 --> 00:18:36.620
 It's one of our values here.

00:18:36.860 --> 00:18:41.460
 The be real aspect, if it's flashy for the sake and cool for the sake of cool, I think we've

00:18:41.460 --> 00:18:41.780
 missed it.

00:18:41.820 --> 00:18:42.680
 There's enough of that.

00:18:42.820 --> 00:18:48.680
 I think that, so I think if you can try to figure out the excellence factor with the

00:18:48.680 --> 00:18:51.740
 authenticity piece and have some humor, that's why sometimes humor works.

00:18:51.840 --> 00:18:52.960
 Don't take yourself too seriously.

00:18:53.620 --> 00:18:56.740
 You know, just have fun, lay back, you know, that helps break some of that.

00:18:57.180 --> 00:18:57.800
 But it's attention.

00:18:58.020 --> 00:18:58.900
 And we don't have it figured out.

00:18:59.000 --> 00:18:59.820
 We're navigating to.

00:18:59.940 --> 00:19:02.840
 So I'll say this, our students have nailed that.

00:19:02.920 --> 00:19:06.160
 Our kids have nailed the shooting stuff on their iPhone.

00:19:06.320 --> 00:19:08.180
 They get away with murder or doing a bunch.

00:19:08.260 --> 00:19:08.960
 Like, it's okay.

00:19:09.100 --> 00:19:10.540
 Like, now's the time to do that.

00:19:10.980 --> 00:19:15.000
 Get your student pastors on IG live answering questions, talking to your students.

00:19:15.000 --> 00:19:17.400
 Let your parents see that you're talking to their student pastor.

00:19:17.840 --> 00:19:20.620
 Now's the time to milk all of that, for sure.

00:19:21.000 --> 00:19:21.180
 For sure.

00:19:21.960 --> 00:19:22.480
 That's good.

00:19:22.740 --> 00:19:28.480
 What do you say to senior pastors who are afraid of living in that tension of, man, I want

00:19:28.480 --> 00:19:32.000
 to be me, but I don't think people are going to accept me for the real me because they want

00:19:32.000 --> 00:19:32.640
 stage me.

00:19:33.000 --> 00:19:36.020
 And so how do I now infiltrate this world of digital?

00:19:36.580 --> 00:19:40.500
 But I'm afraid to, because once it all goes back to the norm, I can't take any of that

00:19:40.500 --> 00:19:40.700
 back.

00:19:41.080 --> 00:19:41.240
 Wow.

00:19:41.280 --> 00:19:42.140
 Good question.

00:19:42.340 --> 00:19:43.260
 That's a good question.

00:19:43.600 --> 00:19:45.040
 We'll be right back after this break.

00:19:45.340 --> 00:19:45.740
 All right.

00:19:46.980 --> 00:19:47.760
 Sponsored by you.

00:19:47.760 --> 00:19:48.820
 We are not sponsored.

00:19:49.660 --> 00:19:51.080
 Get back in there, bro.

00:19:51.680 --> 00:19:52.460
 Stick it to him.

00:19:52.960 --> 00:19:53.100
 Yeah.

00:19:53.220 --> 00:19:55.480
 Listen, you know, it's a leadership.

00:19:55.480 --> 00:19:58.000
 Again, Andy Stanley, I love the dude.

00:19:58.100 --> 00:19:58.800
 I read this stuff.

00:19:58.900 --> 00:20:00.280
 What leadership is influence.

00:20:00.360 --> 00:20:01.200
 We know that, right?

00:20:02.040 --> 00:20:07.800
 So, so the folks who say to leave influence on the table and to not use or to not.

00:20:07.860 --> 00:20:12.780
 So again, from that question, the question to me came across twofold, that and the authenticity

00:20:12.780 --> 00:20:14.820
 piece, but leverage social media.

00:20:15.240 --> 00:20:15.620
 Okay.

00:20:15.980 --> 00:20:18.160
 Our church is not on TikTok because, oh, it's cool.

00:20:18.360 --> 00:20:22.280
 It's because it's a voice and it's not going to connect with everybody, but there's a demographic

00:20:22.280 --> 00:20:26.760
 that at some point we need to be the light in that dark little TikTok space.

00:20:26.760 --> 00:20:34.320
 And so, so it's leveraging that and being present and be early adopter with it, jump in, don't

00:20:34.320 --> 00:20:36.540
 be afraid, be present.

00:20:36.640 --> 00:20:39.960
 I mean, I, I tell people this all the time and I preach this to our team.

00:20:40.180 --> 00:20:48.320
 You know, the porn industry has no hesitation in putting all their efforts in getting crap

00:20:48.320 --> 00:20:48.600
 out.

00:20:48.740 --> 00:20:48.960
 Right.

00:20:49.140 --> 00:20:52.380
 And, you know, Europe, I don't know if you saw that they released, you know, one of the

00:20:52.380 --> 00:20:58.040
 thriving porn sites gave away free accounts to all of Europe during the quarantine.

00:20:58.280 --> 00:20:59.020
 That's horrible.

00:20:59.580 --> 00:20:59.820
 Like that.

00:20:59.820 --> 00:21:00.240
 Wait, really?

00:21:00.780 --> 00:21:01.080
 Yeah.

00:21:01.280 --> 00:21:01.460
 Yeah.

00:21:01.460 --> 00:21:01.600
 Yeah.

00:21:01.600 --> 00:21:02.200
 That's amazing.

00:21:02.880 --> 00:21:03.560
 That's horrible.

00:21:03.760 --> 00:21:04.200
 I'm sorry.

00:21:04.520 --> 00:21:05.100
 Wrong word.

00:21:05.320 --> 00:21:08.660
 It's amazing that they would give that away economically, but what a horrible thing.

00:21:09.140 --> 00:21:10.260
 I'm bringing it back.

00:21:11.140 --> 00:21:11.660
 And cut.

00:21:12.040 --> 00:21:12.900
 And cut.

00:21:13.360 --> 00:21:13.940
 Yeah, I know.

00:21:13.980 --> 00:21:14.500
 It's crazy.

00:21:14.780 --> 00:21:18.480
 But again, just to go to show, like if the porn industry is giving up financially to get

00:21:18.480 --> 00:21:22.460
 people in, to sell them to their, why we should do the same.

00:21:22.560 --> 00:21:24.820
 I mean, there's no reason we should leave influence.

00:21:25.140 --> 00:21:28.640
 And listen, I think most of it, my dad's an example of this.

00:21:28.700 --> 00:21:33.580
 My dad's a six-year-old pastor, man, pastor of the Church of Miami, does a great job, shepherd's

00:21:33.580 --> 00:21:33.800
 heart.

00:21:35.140 --> 00:21:36.640
 He's laid in the game with a lot of this.

00:21:36.740 --> 00:21:37.320
 He navigates.

00:21:37.380 --> 00:21:38.080
 He's got his iPhone.

00:21:38.180 --> 00:21:39.180
 He knows how to go live here.

00:21:39.260 --> 00:21:39.740
 He does this.

00:21:39.800 --> 00:21:40.760
 He struggles through it.

00:21:40.940 --> 00:21:41.880
 He'll shoot it this way.

00:21:41.980 --> 00:21:42.700
 It's quirky.

00:21:43.380 --> 00:21:44.900
 Quirky is better than nothing.

00:21:45.140 --> 00:21:45.320
 Okay.

00:21:45.440 --> 00:21:46.480
 So go with quirky.

00:21:46.480 --> 00:21:51.280
 Two is also ask your grandson, ask your son, ask the neighbor.

00:21:51.400 --> 00:21:53.640
 Somebody there knows they're going to help you.

00:21:54.040 --> 00:21:55.440
 And what a way to engage somebody else.

00:21:55.520 --> 00:21:56.020
 Figure it out.

00:21:56.220 --> 00:21:57.280
 Ask them over the phone.

00:21:57.360 --> 00:21:58.700
 You don't have to go over lockdown.

00:21:58.940 --> 00:21:59.300
 Call them.

00:21:59.440 --> 00:21:59.580
 Figure.

00:22:00.100 --> 00:22:00.800
 There's a way.

00:22:00.940 --> 00:22:01.760
 I think don't let that.

00:22:02.140 --> 00:22:06.860
 The authenticity, I think, man, the deeper question with that, I would challenge anybody.

00:22:06.980 --> 00:22:12.580
 There shouldn't be the platform persona and then the, you know, me at dinner with my kids

00:22:12.580 --> 00:22:12.960
 persona.

00:22:13.080 --> 00:22:13.940
 It should be the same.

00:22:14.100 --> 00:22:18.280
 You should be able to put a camera at the dinner table with your family and you should

00:22:18.280 --> 00:22:20.920
 be okay to broadcast that to the world and pass it.

00:22:21.040 --> 00:22:23.220
 I mean, again, that should be the case.

00:22:23.280 --> 00:22:23.800
 We're not perfect.

00:22:23.940 --> 00:22:24.600
 I'm not perfect.

00:22:24.820 --> 00:22:25.240
 I know.

00:22:26.340 --> 00:22:30.940
 But that should be a good, you know, barometer for us to try to figure out, man, there shouldn't

00:22:30.940 --> 00:22:31.500
 be the difference.

00:22:31.820 --> 00:22:37.160
 And I think people want to see your dog, your backyard that you maybe even cuss a little.

00:22:37.320 --> 00:22:37.820
 I don't know.

00:22:38.020 --> 00:22:39.200
 There's a sensor button for that.

00:22:39.280 --> 00:22:39.560
 Beep.

00:22:39.680 --> 00:22:41.780
 I know Jeff cusses, but that's another episode.

00:22:42.220 --> 00:22:42.580
 That's true.

00:22:42.800 --> 00:22:43.180
 That's true.

00:22:44.240 --> 00:22:48.240
 Especially when it gets shoved in the mud while holding a camera by a high school brat

00:22:48.240 --> 00:22:49.340
 like 20 years ago.

00:22:49.460 --> 00:22:51.300
 There may have been some cussing at that exact moment.

00:22:51.300 --> 00:22:52.160
 We're going to talk about that.

00:22:52.560 --> 00:22:53.560
 Oh, I'm sorry.

00:22:54.000 --> 00:22:54.820
 I brought it back.

00:22:55.240 --> 00:22:56.280
 That's another podcast.

00:22:56.680 --> 00:22:58.620
 That's a different one.

00:22:59.000 --> 00:22:59.500
 Did that answer?

00:22:59.960 --> 00:23:01.140
 Ray, did that answer the question?

00:23:01.260 --> 00:23:01.900
 Kind of?

00:23:01.900 --> 00:23:02.660
 I know I'm preaching.

00:23:02.860 --> 00:23:04.460
 Yeah, I'm preaching a little bit, but yeah.

00:23:04.460 --> 00:23:05.580
 No, 100%.

00:23:05.580 --> 00:23:06.720
 Because here's the thing.

00:23:07.140 --> 00:23:10.560
 Like, as we've entered this era, some pastors are feeling more and more comfortable with taking

00:23:10.560 --> 00:23:12.160
 their stuff online, which is fantastic.

00:23:12.300 --> 00:23:12.960
 We'd like to see that.

00:23:13.020 --> 00:23:13.620
 We want to hear that.

00:23:13.880 --> 00:23:17.420
 But a lot of them are scared because they're not some of the personalities that we're mentioning.

00:23:17.560 --> 00:23:18.500
 They're not a Craig Rochelle.

00:23:18.600 --> 00:23:22.780
 They're not a Stephen Furtick, who at this point are more than comfortable to just flip

00:23:22.780 --> 00:23:23.820
 it on the camera and going.

00:23:24.140 --> 00:23:24.780
 That's a great irony.

00:23:24.780 --> 00:23:28.880
 It's like they've got this platform, but they're not afraid to risk it for the sense of being authentic

00:23:28.880 --> 00:23:34.340
 versus pastors who have a smaller platform that are like, well, it's almost like we're dealing

00:23:34.340 --> 00:23:35.720
 with a parable of the talent situation.

00:23:35.840 --> 00:23:39.600
 I've got this one talent, and yeah, that guy's got five, but I'm afraid to risk this one,

00:23:39.660 --> 00:23:40.400
 so I'm going to bury it.

00:23:40.620 --> 00:23:41.700
 Yeah, that's good.

00:23:41.940 --> 00:23:42.320
 That's good.

00:23:42.740 --> 00:23:44.140
 One of the things that I've loved.

00:23:44.520 --> 00:23:45.080
 Go ahead, Eris.

00:23:45.120 --> 00:23:45.480
 You talk.

00:23:45.960 --> 00:23:46.320
 No, no, no.

00:23:46.320 --> 00:23:47.140
 Just one last point.

00:23:47.300 --> 00:23:48.780
 And it's a good opportunity, too.

00:23:48.900 --> 00:23:51.280
 It's like they say you're just so not comfortable and you don't want to.

00:23:52.340 --> 00:23:53.560
 Maybe you set somebody up.

00:23:53.620 --> 00:23:55.920
 Maybe it's senior pastor and you're not comfortable at all.

00:23:56.640 --> 00:23:57.700
 Bring your student guy.

00:23:57.700 --> 00:23:59.320
 Bring somebody next to you.

00:24:00.420 --> 00:24:04.340
 Is it time to pass the baton digitally and let them own and carry the vision of the church?

00:24:04.440 --> 00:24:06.080
 And I'm not saying give up your senior pastor.

00:24:06.400 --> 00:24:08.300
 Don't get crazy now, student pastors.

00:24:08.940 --> 00:24:09.980
 But collaborate.

00:24:10.300 --> 00:24:10.880
 Figure out.

00:24:10.980 --> 00:24:11.540
 Do a panel.

00:24:11.660 --> 00:24:12.280
 Do Q&A.

00:24:12.600 --> 00:24:14.640
 Bring your wife on board or bring your kids.

00:24:15.020 --> 00:24:17.280
 I think there's different ways to even Q&A.

00:24:17.640 --> 00:24:18.720
 Get questions from your congregation.

00:24:18.920 --> 00:24:20.840
 Don't feel like, oh, I can't preach a sermon to an empty room.

00:24:21.340 --> 00:24:22.240
 You can figure it out.

00:24:22.240 --> 00:24:28.880
 I think that we always kind of have to get over ourselves and kind of figure that out because I think you leave a lot on the table.

00:24:28.880 --> 00:24:37.660
 I think there's a lot of other influencers out there not preaching the good news, not doing good for humanity that are very aggressive about figuring it out.

00:24:37.800 --> 00:24:38.800
 So I think we need to figure it out.

00:24:39.120 --> 00:24:39.300
 Sorry.

00:24:39.420 --> 00:24:39.760
 Go ahead, John.

00:24:40.420 --> 00:24:49.880
 No, and that actually leads in exactly what I was going to say is I can tell you several churches in this season that the pastor is preaching an abbreviated message on Sunday.

00:24:50.020 --> 00:24:53.560
 He's trying to get in there the 20-minute, 25-minute for the message.

00:24:53.680 --> 00:25:16.040
 But then what's happening as a result of that with some of his spare time is he's in the process of going through another complete sermon series almost, five-minute video sermonettes during the week, Monday through Friday at night, putting it on Facebook Live or something like that, even starting to see, hey, let's loop in student guide.

00:25:16.160 --> 00:25:18.460
 Let's loop in campus pastor who doesn't preach.

00:25:18.800 --> 00:25:22.900
 Let's start to loop in other people to kind of speak into this.

00:25:22.900 --> 00:25:37.600
 This is a great opportunity, I think, for the church at all to grow entirely, not for one man to exude his spiritual gifts on one platform, but allow others the opportunity to grow and to do ministry in this.

00:25:37.980 --> 00:25:42.980
 You know, and in some situations, it's not like there's a lot of other things that are going on.

00:25:43.080 --> 00:25:45.860
 Allow other people to prep and speak into it.

00:25:45.940 --> 00:25:46.620
 What do you think, Eridus?

00:25:47.040 --> 00:25:48.480
 Yeah, no, I agree.

00:25:48.480 --> 00:25:50.500
 And that's a good point.

00:25:50.620 --> 00:25:55.480
 In our Easter conversation, and to go back to the first question, we've been very intentional.

00:25:55.760 --> 00:25:59.420
 It's still this, you know, people gave us an hour on Sunday.

00:25:59.880 --> 00:26:02.060
 Now, no doubt, they're bored at home now.

00:26:02.140 --> 00:26:05.860
 They're trying to figure out between Disney+, Netflix, Hulu, and whatever is available.

00:26:06.280 --> 00:26:11.480
 So they may give us more hours now, but I would still plan for the good hour.

00:26:11.640 --> 00:26:13.940
 What's the hour as far as content?

00:26:14.120 --> 00:26:28.160
 We're planning our Easter to try to include element for kids, representation of our student pastors in that hour, so that if it's almost a family service, if you sit down with your family to watch this service, you kind of get a taste from those people, the personalities.

00:26:28.840 --> 00:26:37.680
 So we're navigating that because I still feel like it's wishful thinking to think that they're going to watch an hour service, attend a group online, then watch resources for kids, and boom.

00:26:37.800 --> 00:26:45.980
 I mean, it can navigate that way if the content, that's when content does matter, and the more gripping it is, especially with kids, they're used to.

00:26:46.320 --> 00:26:54.000
 They're used to the colors and the sound of Disney, and it's hard to compete with that, but it's possible, and there's a lot of great free resources out there.

00:26:54.060 --> 00:27:00.080
 Jeff's got a billion recommended for you, but I think it's figuring out, do well with that hour.

00:27:00.320 --> 00:27:13.960
 Less is more, but then figure that hour out and point them to that hour to try to engage, and then figure out the rest, the calls, the FaceTime, the Zoom calls, the Google Hangouts, the whatever you're doing, the Facebook groups to keep them engaged, talking, opening up, and praying together.

00:27:14.220 --> 00:27:14.960
 So anyway, that's all.

00:27:15.420 --> 00:27:15.740
 That's good.

00:27:16.520 --> 00:27:29.660
 You know, some of the things that we're trying to figure through, and we're learning from Disney Channel, is how to help create that kind of interesting excitement going into Easter, where we're even talking about, hey, so we're going to give you printouts for watch parties, kind of like what they do.

00:27:29.720 --> 00:27:31.420
 And it's like, hey, High School Musical 2 is coming out.

00:27:31.780 --> 00:27:32.440
 Post your own deal.

00:27:32.500 --> 00:27:37.580
 And obviously, people can get together, but we're even like, all right, so how do we get this kid space?

00:27:37.580 --> 00:27:42.620
 You guys are looking to leverage, which I've not heard from any church, that one hour for the whole spectrum.

00:27:43.260 --> 00:27:43.960
 That's what we're trying to do.

00:27:44.220 --> 00:27:49.080
 Yeah, and I'll tell you this, there's two things.

00:27:49.160 --> 00:27:51.240
 There's also a parallel conversation going on.

00:27:51.940 --> 00:28:01.520
 A lot of churches tried this, I think, this past weekend, but the whole drive-in, the whole drive-in church scenario, I'm sure that's a whole other paradigm, a whole other thing that's happening.

00:28:02.060 --> 00:28:06.280
 We saw four or five churches did it this weekend, and I think, is it more buzzworthy?

00:28:06.540 --> 00:28:08.680
 Is it more just so the news station can cover it?

00:28:08.860 --> 00:28:09.920
 Sure, and I'm all about that.

00:28:10.040 --> 00:28:14.200
 I'm all about the press release and the headline and getting, you know, there's strategies for that.

00:28:14.220 --> 00:28:16.660
 That I love exploring, because I said, I want to be on the headline news.

00:28:16.880 --> 00:28:19.640
 Yes, I do, you know, because I think that helps get the gospel out.

00:28:20.160 --> 00:28:26.420
 But two is, we're trying to figure out, we had a series, and I'll tell you kind of something that we had to can and trash.

00:28:26.680 --> 00:28:30.360
 The kids had a series leading up to Easter called Tag, You're It, okay?

00:28:30.580 --> 00:28:35.380
 We had a little invite card with a little hand, you know, like the little foam hands, the foam hands, number one.

00:28:35.920 --> 00:28:37.780
 We had a little invite card that had tag.

00:28:37.780 --> 00:28:42.920
 It was great, because people, they would write the name of the person they're inviting, and they would give it to their friend.

00:28:43.020 --> 00:28:44.400
 Tag, You're It, right?

00:28:45.420 --> 00:28:45.780
 Campaign.

00:28:46.220 --> 00:28:50.220
 Now, we had to can that, as far as physically, because there's no tagging going around.

00:28:50.440 --> 00:28:53.100
 There's no, you know, but now we're reworking.

00:28:53.220 --> 00:28:53.700
 This is weak.

00:28:54.120 --> 00:28:56.360
 Do we do hashtag You're It, right?

00:28:56.440 --> 00:28:58.400
 Is there a place to do hashtag You're It?

00:28:58.860 --> 00:29:02.800
 Or find, we're trying to figure that out of how to do, now the kid demographic is different.

00:29:03.160 --> 00:29:04.420
 Do we engage the parents then?

00:29:04.500 --> 00:29:05.420
 That's why that came.

00:29:05.420 --> 00:29:10.200
 We got to engage the parents to engage the kids, because the kids are not necessarily searching through Instagram.

00:29:10.340 --> 00:29:12.800
 It depends what age, but the audience we're looking for.

00:29:12.960 --> 00:29:20.780
 So we're trying to figure, leading up to Easter, how does the invite look, and get, and if you could put all your eggs on one basket, it's like, let's push into that hour.

00:29:21.140 --> 00:29:27.400
 Let's make that hour the best, as all-inclusive as we can, and then the aftermath of that is like, yeah, you want more of this?

00:29:27.500 --> 00:29:29.240
 Yeah, we got zone, which is kids.

00:29:29.420 --> 00:29:30.140
 You want students?

00:29:30.200 --> 00:29:30.840
 We got this.

00:29:30.920 --> 00:29:32.900
 We've got, you want couples and marriage?

00:29:33.000 --> 00:29:34.840
 Then there's the aftermath of we're here for you.

00:29:34.920 --> 00:29:36.260
 Like I said earlier, we're here to help.

00:29:36.860 --> 00:29:38.720
 You know, here's how to help, and here's our solution, right?

00:29:38.780 --> 00:29:40.320
 Here's how we can help you.

00:29:40.620 --> 00:29:41.780
 So we're still navigating all that.

00:29:42.000 --> 00:29:46.940
 We don't have all the answers, but by the time you hear this, pull us up, gfcflorida.com.

00:29:47.580 --> 00:29:48.480
 You'll see what we did.

00:29:48.900 --> 00:29:49.340
 That's good.

00:29:50.280 --> 00:29:55.600
 One of the things that you talked about with us earlier is how you guys were able to engage folks on the giving front in this time.

00:29:56.000 --> 00:30:01.340
 And speaking from experience, a lot of churches, this is something that every church has a big old question mark on their head.

00:30:01.380 --> 00:30:03.280
 They're like, man, we can't pass the bucket this past weekend.

00:30:04.200 --> 00:30:06.900
 You know, some of our people, they're engaging for the first time with online giving.

00:30:07.460 --> 00:30:09.100
 How else can we engage our people?

00:30:09.780 --> 00:30:13.200
 No, it's a good, relevant, and important question for sure.

00:30:13.940 --> 00:30:18.900
 No doubt, I think when people are, just look at the lines at the gun stores, right?

00:30:18.940 --> 00:30:19.780
 There's a fear.

00:30:20.080 --> 00:30:20.960
 There's a hoarding.

00:30:21.120 --> 00:30:22.600
 There's like, the zombies are coming.

00:30:22.820 --> 00:30:30.560
 So there's a weird, so there's a natural bunker down, stock up, and God calls us still to spirit of generosity, right?

00:30:30.640 --> 00:30:34.200
 So there's, so how do you, so for us, it's two things we've looked at.

00:30:34.420 --> 00:30:40.640
 We don't want to come across like a telethon coming across and right now call this number and you do this and you do that.

00:30:40.940 --> 00:30:44.900
 There's that tension because it could be, remember, people are watching us for the first time.

00:30:45.620 --> 00:30:49.460
 There's still that, and that's important because this is a witnessing and evangelistic tool.

00:30:50.160 --> 00:30:54.100
 The other part of it is, how do you leverage the existing core?

00:30:54.760 --> 00:30:56.820
 So we've, our team's been working on the following.

00:30:57.560 --> 00:30:58.420
 We've looked at the list.

00:30:58.620 --> 00:31:01.880
 Who are folks who have given for the first time in the last three months?

00:31:02.040 --> 00:31:02.720
 For the first time.

00:31:03.220 --> 00:31:09.620
 Okay, there's an email and a text message drafted strategically to them and saying, hey, we just want to say thank you.

00:31:09.740 --> 00:31:12.460
 Your $20 gift has allowed us to do A, B, and C.

00:31:13.120 --> 00:31:16.400
 And then now's the time to give again.

00:31:16.880 --> 00:31:18.720
 We're not meeting physically, but blah, blah, blah.

00:31:18.880 --> 00:31:20.860
 And I can just, and it gives you, here's where you can click.

00:31:21.200 --> 00:31:26.340
 And again, these are obviously personalized emails with their names and all the tools that are available out there.

00:31:26.640 --> 00:31:27.460
 So that's one.

00:31:27.680 --> 00:31:29.780
 Then there's the ones, the folks who are reoccurring givers.

00:31:30.500 --> 00:31:33.280
 Okay, and how do you communicate to them saying thank you?

00:31:33.680 --> 00:31:36.780
 Sometimes the best ask is saying thank you, right?

00:31:36.940 --> 00:31:38.320
 And specific thank you.

00:31:38.600 --> 00:31:40.980
 Hey, we just want to let you know that because of you, A, B, C, and D.

00:31:41.440 --> 00:31:42.160
 I'll tell you this.

00:31:42.240 --> 00:31:43.160
 This is one thing we're leveraging.

00:31:43.300 --> 00:31:44.200
 I'm just spewing now.

00:31:44.600 --> 00:31:47.400
 We were able to help four churches this past weekend do church online.

00:31:47.580 --> 00:31:49.780
 Okay, as Grace Family Church, we helped four churches.

00:31:50.280 --> 00:31:52.640
 We're letting our congregation know that, right?

00:31:52.680 --> 00:31:53.560
 That's Kingdom Vision.

00:31:53.740 --> 00:31:54.160
 That's us.

00:31:54.220 --> 00:31:55.580
 Hey, it's not even just about us.

00:31:56.060 --> 00:31:57.820
 It's about getting this word out.

00:31:57.820 --> 00:32:04.100
 It's about helping our friends and those – and that helps the folks who's reoccurring givers say, hey, here's what you're doing.

00:32:04.660 --> 00:32:05.340
 It's because of you.

00:32:05.400 --> 00:32:06.960
 We can keep the internet going and strong.

00:32:07.060 --> 00:32:10.860
 It's because of you that we got the staff that can – so that's – it's very targeted.

00:32:11.120 --> 00:32:12.100
 It's very targeted.

00:32:12.500 --> 00:32:17.360
 On the surface level, we say, hey, if you've never given, this is how you can do it.

00:32:17.420 --> 00:32:17.960
 Spell it out.

00:32:18.040 --> 00:32:20.280
 We did the video explaining exactly how to do it.

00:32:20.680 --> 00:32:25.020
 That can come across sometimes a little, like, you know, left turn.

00:32:25.440 --> 00:32:26.300
 It's necessary.

00:32:26.700 --> 00:32:39.900
 I think those are conversations you have with CFOs and with senior pastors saying, hey, the tact and who we're trying to reach and who – because some of it's like, listen, if we're worried about 20 people and they're the donors and they're the ones, guess what?

00:32:39.940 --> 00:32:42.100
 We can still pick up the phone and we can call them.

00:32:42.560 --> 00:32:44.040
 Like, seriously, there's still that.

00:32:44.120 --> 00:32:45.280
 We can still make phone calls.

00:32:45.400 --> 00:32:51.240
 You know, that's still not – so we've been leveraging a little bit of a blanket of all and really thinking long-term.

00:32:51.240 --> 00:32:58.520
 There's the now, playing this now game of how do we partner with people, but the long-term game of, like, we're introducing people to the church.

00:32:59.080 --> 00:32:59.900
 People need Jesus.

00:33:00.340 --> 00:33:03.060
 Well, are we scaring them away from our buildings with everything we're doing?

00:33:03.240 --> 00:33:11.900
 Or are we saying, hey, these guys are actually pretty normal, they talk like real people, they look somewhat normal, maybe they'll come after.

00:33:12.100 --> 00:33:15.160
 So that's just our initial thoughts.

00:33:16.160 --> 00:33:16.840
 Oh, but that's solid.

00:33:16.980 --> 00:33:17.460
 That's solid.

00:33:17.460 --> 00:33:29.400
 And that's probably a lot more than what a lot of churches are doing in the sense of engaging their people because there's – I don't even want to call it an inherent guilt, but really there's a fear of engaging givers in this kind of way because of what you're talking about with the telethon thing.

00:33:29.580 --> 00:33:35.080
 And, hey, we want people to be generous, but we're afraid to ask, and that's why we only talk about giving, like, once a year.

00:33:35.220 --> 00:33:40.740
 But at the same time, we're afraid that if we don't talk about it, our church doors are going to close by the time that the virus thing is up and left us.

00:33:41.360 --> 00:33:41.440
 Right.

00:33:41.940 --> 00:33:45.860
 No, and there's tons – obviously, there's tons of studies to be done on this that have been done.

00:33:46.480 --> 00:33:49.760
 The age of the giver matters how you talk to them.

00:33:50.100 --> 00:33:51.040
 There's all of that, right?

00:33:51.040 --> 00:33:55.560
 And then also, if they're watching the news and people are losing their jobs, guess what?

00:33:56.020 --> 00:33:57.360
 We need to talk about benevolence too.

00:33:57.580 --> 00:33:58.060
 We're the church.

00:33:58.160 --> 00:33:59.020
 How are we doing that?

00:33:59.580 --> 00:34:01.580
 Okay, so it's not just boop, boop, boop.

00:34:01.800 --> 00:34:04.460
 I think we need to come in and say, hey, we're here for you.

00:34:04.780 --> 00:34:05.640
 You know, we're doing that too.

00:34:05.720 --> 00:34:07.360
 We're serving the elderly doing this.

00:34:07.680 --> 00:34:10.320
 Hey, if you have a benevolence request, text this and do this.

00:34:11.040 --> 00:34:16.980
 Those offers of benevolence, reverse psychology, are also helping – you know what, man?

00:34:16.980 --> 00:34:17.780
 I need to give something.

00:34:17.780 --> 00:34:18.920
 These people are helping that.

00:34:18.920 --> 00:34:23.580
 I can't go myself, but if I give 20 or if I stick to my tithe.

00:34:23.860 --> 00:34:27.060
 So I think there's just – it's a sincere – we can't make you do anything.

00:34:27.140 --> 00:34:30.560
 But if you're church, if that's the heart of your church and what you're doing, find those things to serve.

00:34:30.700 --> 00:34:31.320
 That hasn't changed.

00:34:31.400 --> 00:34:32.780
 We've got to find ways to serve our community.

00:34:33.160 --> 00:34:34.540
 We've got to find ways to serve our people.

00:34:34.840 --> 00:34:36.900
 We have our staff on the phones, man.

00:34:36.940 --> 00:34:38.400
 We broke down the list of everybody.

00:34:39.100 --> 00:34:40.420
 We're calling our folks, checking in.

00:34:40.660 --> 00:34:41.160
 If you need anything.

00:34:41.820 --> 00:34:42.520
 I'm just here to pray.

00:34:42.600 --> 00:34:43.240
 Can I pray for you?

00:34:43.580 --> 00:34:45.580
 And then we get back and we're praying on Google Hangouts.

00:34:45.640 --> 00:34:46.400
 We're praying over the phone.

00:34:47.220 --> 00:34:49.920
 I think we've just got to find different ways to serve as a result.

00:34:50.120 --> 00:34:51.580
 And then, obviously, then you trust God, right?

00:34:51.800 --> 00:34:53.080
 God's not surprised by all this.

00:34:53.160 --> 00:34:54.020
 He's not freaking out.

00:34:54.160 --> 00:34:54.560
 He's not.

00:34:55.060 --> 00:34:59.460
 You trust God in all of this and that that he's going to provide and that his people.

00:34:59.740 --> 00:35:01.880
 The money's always been there, and he owns it all.

00:35:02.600 --> 00:35:03.140
 That's good.

00:35:04.080 --> 00:35:09.960
 Let me ask you a question, and let's shift gears back to the actual service because I'm just curious.

00:35:11.600 --> 00:35:14.240
 Are you guys aiming for, like, your Easter service?

00:35:14.440 --> 00:35:18.100
 Are you aiming for a typical 70 minutes, 60, 40, 30?

00:35:18.720 --> 00:35:22.980
 Like, what do you guys think when you're looking at that Easter service?

00:35:23.140 --> 00:35:25.420
 What is the actual flow and feel of it?

00:35:25.520 --> 00:35:26.400
 What are you aiming for?

00:35:27.080 --> 00:35:33.320
 Okay, so based on analytics from the past two years and then the analytics from the past two weeks, okay,

00:35:33.700 --> 00:35:36.720
 we are looking at drop-off rates, engagement plays.

00:35:36.880 --> 00:35:37.820
 Where are they watching?

00:35:37.940 --> 00:35:38.600
 Where are they dropping?

00:35:38.760 --> 00:35:39.320
 Where do they care?

00:35:39.400 --> 00:35:40.360
 Where do they fast-forward to?

00:35:40.480 --> 00:35:43.480
 So, everywhere we can get those analytics, we're studying them.

00:35:43.960 --> 00:35:47.460
 As of right now, that's gotten us to a 45-minute service, okay?

00:35:47.800 --> 00:35:48.780
 That's where we are right now.

00:35:49.140 --> 00:35:53.700
 So, it's not your traditional six songs on the front end, and one, because the environment's different.

00:35:54.340 --> 00:35:56.420
 It's not conducive to this extended.

00:35:56.880 --> 00:36:02.800
 One, because we're aware that we're trying to be very evangelistic to the new folks as well, okay?

00:36:02.860 --> 00:36:04.340
 Easter is a gospel presentation.

00:36:04.520 --> 00:36:06.440
 It's what happened on the cross and why it matters.

00:36:06.440 --> 00:36:07.060
 So, we know that.

00:36:07.060 --> 00:36:07.780
 It always is.

00:36:08.120 --> 00:36:09.060
 Now, it's even more.

00:36:09.520 --> 00:36:11.060
 So, therefore, we think less is more.

00:36:11.340 --> 00:36:17.280
 And even those 45 minutes, we're trying to make it engaging, different locations, fast-moving.

00:36:17.540 --> 00:36:22.480
 The breaks are intentional, so they're not commercials, but they're also conducive transitions.

00:36:23.280 --> 00:36:24.140
 That's where we are now.

00:36:24.540 --> 00:36:25.740
 It's going to take some work.

00:36:25.920 --> 00:36:30.940
 You know, we're actually in the middle of that right now, shooting some stuff tomorrow, next week, talking.

00:36:31.460 --> 00:36:33.440
 Oh, and the other thing, how do we engage all the campus?

00:36:33.880 --> 00:36:37.480
 Every campus pastor wants, should be a part of it, should they, should they not, all the stuff.

00:36:38.200 --> 00:36:39.660
 So, we're finding creative ways.

00:36:39.740 --> 00:36:40.440
 Do they make a cameo?

00:36:40.480 --> 00:36:42.700
 Is there a funny video here that we could do that includes them?

00:36:43.220 --> 00:36:43.580
 Check.

00:36:43.800 --> 00:36:44.480
 And it's important.

00:36:44.640 --> 00:36:46.020
 People want to see their leaders.

00:36:46.140 --> 00:36:47.140
 They want to see their pastor.

00:36:47.260 --> 00:36:50.240
 They want to see their – so, we're trying to find creative ways to do that.

00:36:50.240 --> 00:36:55.160
 But we feel like after – this is for us, and I say, you know, different audiences, different places.

00:36:55.360 --> 00:37:01.840
 For us, 45 minutes of a great – it's easier to watch because even that's long, okay,

00:37:01.840 --> 00:37:05.160
 because we're in a YouTube under 10-minute generation situation, right?

00:37:05.400 --> 00:37:06.360
 I think even that's long.

00:37:06.560 --> 00:37:12.060
 But 45 for an Easter experience celebration, and then it's easy to share, too,

00:37:12.240 --> 00:37:15.480
 because I think it's easy for them to – how do you make it where it's very easy for them to, like,

00:37:15.500 --> 00:37:17.100
 hey, pass this on, get this, too.

00:37:17.160 --> 00:37:17.960
 But that's where we are right now.

00:37:18.780 --> 00:37:21.260
 Like, yeah, you just gave some creative director a heart attack.

00:37:21.880 --> 00:37:25.920
 They're already planning 90 minutes, you know, an extended Easter service.

00:37:26.660 --> 00:37:28.120
 And you just cut that crap in half.

00:37:29.000 --> 00:37:32.040
 Listen, the past two weeks, we already – I know, we freaked our team out.

00:37:32.440 --> 00:37:34.560
 But, again, it's work and it's quality, too, right?

00:37:34.700 --> 00:37:38.920
 We went from six – we typically do six songs, five to six on a week, and we went to three already.

00:37:38.920 --> 00:37:44.320
 I mean, off the bat, we knew that three is the new normal for us.

00:37:44.580 --> 00:37:46.700
 But then how do we – how is it mixed?

00:37:47.040 --> 00:37:47.860
 How does it look?

00:37:48.240 --> 00:37:49.540
 How are the lyric interactions?

00:37:49.860 --> 00:37:52.240
 Like, are we doing something – we did something – we tried something different with lyrics,

00:37:52.340 --> 00:37:56.060
 where it filled the screen, but with video, and we're still messing with that.

00:37:56.380 --> 00:38:01.880
 But I think to just reproduce the normal is easier, for sure.

00:38:02.300 --> 00:38:02.800
 It is.

00:38:03.280 --> 00:38:03.460
 Okay?

00:38:03.780 --> 00:38:10.720
 But really think of the family sitting in the living room or sitting in their bed and really speaking to them.

00:38:11.060 --> 00:38:12.920
 And really, like, really – because that's how they're watching it.

00:38:13.140 --> 00:38:16.060
 I mean, I think we lie to ourselves that they gather and they dress up.

00:38:16.420 --> 00:38:16.880
 And that's cool.

00:38:16.960 --> 00:38:19.540
 If that's how – the motto you pushed, awesome.

00:38:19.740 --> 00:38:22.980
 Like, I think in general terms, I think that's how people are watching.

00:38:23.040 --> 00:38:23.760
 In their pajamas.

00:38:24.420 --> 00:38:25.700
 Some of their cooking while they're watching.

00:38:25.800 --> 00:38:29.460
 So it's being real about, for now, that experience and then how that grows

00:38:29.460 --> 00:38:32.720
 and evolves into something different and something, you know, more improved.

00:38:34.760 --> 00:38:40.340
 So if somebody's getting started trying to figure out how to do church online, maybe they're –

00:38:40.340 --> 00:38:45.360
 you know, a lot of what we're dealing with with the Church Digital is a lot of small, medium-sized churches.

00:38:45.820 --> 00:38:49.100
 They're now just really going to ask questions as a result of coronavirus.

00:38:50.960 --> 00:38:51.980
 And they're wrestling with –

00:38:51.980 --> 00:38:51.980
 What?

00:38:52.080 --> 00:38:52.360
 Easter?

00:38:52.540 --> 00:38:53.600
 Yeah, no, no, no, no, no.

00:38:53.620 --> 00:38:54.040
 Call Jeff.

00:38:54.200 --> 00:38:55.720
 Full number right here and call Jeff.

00:38:57.880 --> 00:38:59.100
 Yeah, that's what I would do.

00:38:59.100 --> 00:39:00.520
 I got enough of those people.

00:39:03.140 --> 00:39:06.980
 So there's a lot of people who are starting out in this world, man.

00:39:07.160 --> 00:39:09.460
 I mean, God bless them for trying to figure it out.

00:39:10.640 --> 00:39:12.080
 What's a good place to start?

00:39:12.300 --> 00:39:13.660
 Like, don't do the Jeff thing.

00:39:14.200 --> 00:39:15.260
 What's a good place to start?

00:39:15.280 --> 00:39:16.400
 Hey, I was joking.

00:39:16.780 --> 00:39:17.680
 You've been great, man.

00:39:17.720 --> 00:39:18.420
 You've been resourceful.

00:39:18.480 --> 00:39:19.460
 I've sent some people your way.

00:39:19.700 --> 00:39:23.240
 I still send – you know, you've been very generous with the information, with the links.

00:39:23.300 --> 00:39:27.360
 There's so much out there that you've done the research, the writing on, and spent the time.

00:39:27.360 --> 00:39:30.240
 You've been at it for decades and decades and decades.

00:39:30.380 --> 00:39:30.480
 I'm kidding.

00:39:30.540 --> 00:39:31.460
 I make you sound like they're older.

00:39:31.520 --> 00:39:34.100
 Since the time of the –

00:39:34.100 --> 00:39:36.020
 It was either Al Gore invented the internet.

00:39:36.140 --> 00:39:37.140
 I'm not sure which one.

00:39:37.260 --> 00:39:39.360
 We constantly fight about that in a regular basis.

00:39:39.360 --> 00:39:39.940
 You're right there, bro.

00:39:40.020 --> 00:39:40.720
 He's doing more culture.

00:39:40.720 --> 00:39:42.120
 You see how he's avoiding the question?

00:39:42.260 --> 00:39:44.860
 He is literally avoiding the question at this point.

00:39:44.860 --> 00:39:45.500
 I'm really avoiding it.

00:39:45.500 --> 00:39:45.640
 Yeah.

00:39:46.480 --> 00:39:48.240
 No, that's a great – listen.

00:39:48.700 --> 00:39:51.720
 I think this – it goes back a little bit.

00:39:51.800 --> 00:39:55.260
 If I sincerely – like, I helped my dad this week into church online for the first time.

00:39:55.720 --> 00:39:59.860
 It's one spectrum and I've helped some folks that have smaller churches.

00:40:00.340 --> 00:40:05.920
 I think it's – don't expect to be the expert now and don't like, oh my God, I've got to research and try.

00:40:06.020 --> 00:40:06.160
 No.

00:40:06.880 --> 00:40:08.500
 But this is the leadership principle.

00:40:08.640 --> 00:40:08.900
 Fine.

00:40:09.260 --> 00:40:13.300
 Go lock arms with somebody, with somebody younger typically because they got a smarter phone than you.

00:40:13.380 --> 00:40:13.740
 That's why.

00:40:13.960 --> 00:40:16.140
 The only reason they're smarter is because their phones may be a little better.

00:40:16.980 --> 00:40:18.800
 And find somebody who's got a phone.

00:40:19.040 --> 00:40:20.100
 You can do this on a phone.

00:40:20.840 --> 00:40:21.580
 On a phone.

00:40:21.820 --> 00:40:23.320
 And not even – you don't even stand for it.

00:40:23.480 --> 00:40:24.460
 Lean it up against something.

00:40:24.560 --> 00:40:26.540
 I mean, there are really simple ways.

00:40:27.080 --> 00:40:30.400
 But I think even to put the pressure on yourself, I think it's break out of that.

00:40:30.860 --> 00:40:31.140
 It's no.

00:40:31.380 --> 00:40:32.020
 Find someone.

00:40:32.140 --> 00:40:32.860
 Find somebody younger.

00:40:33.560 --> 00:40:34.300
 Develop that.

00:40:34.460 --> 00:40:35.140
 And then guess what?

00:40:35.200 --> 00:40:36.340
 There's ministry happening there.

00:40:36.740 --> 00:40:37.940
 Oh, but I can't get out of the house.

00:40:39.300 --> 00:40:40.340
 We can figure something out.

00:40:40.420 --> 00:40:41.480
 Listen, I'll give you an example.

00:40:41.620 --> 00:40:43.800
 My dad is shooting a video on his phone by himself.

00:40:44.240 --> 00:40:44.880
 From Miami.

00:40:45.700 --> 00:40:46.060
 Okay?

00:40:46.320 --> 00:40:47.960
 He is WhatsApp-ing it to me.

00:40:48.000 --> 00:40:51.800
 I told him, dad, you got to preach under 10 minutes because WhatsApp only takes 10-minute videos.

00:40:52.260 --> 00:40:53.620
 He's WhatsApp-ing it over to me.

00:40:54.560 --> 00:40:54.880
 Okay?

00:40:55.360 --> 00:40:59.600
 I'm going to overlay some little graphic and a song that's boom.

00:40:59.600 --> 00:41:02.120
 I use Videorama and iMovie on my phone.

00:41:02.700 --> 00:41:03.220
 All phone.

00:41:03.860 --> 00:41:05.500
 Videorama and iMovie on my phone.

00:41:06.140 --> 00:41:07.120
 Send it back to him.

00:41:07.160 --> 00:41:10.300
 Or probably – I think we talked about him giving you the credentials to his Facebook.

00:41:10.940 --> 00:41:11.460
 Log in.

00:41:11.820 --> 00:41:12.140
 Post.

00:41:12.760 --> 00:41:13.040
 Good.

00:41:13.720 --> 00:41:15.980
 I mean, so he's leaning in.

00:41:16.480 --> 00:41:17.720
 I'm leaning in to other folks.

00:41:17.860 --> 00:41:21.080
 I don't – I'm on TikTok, but I don't care less, and I don't know.

00:41:21.180 --> 00:41:21.720
 I'm leaning in.

00:41:21.780 --> 00:41:22.860
 I'm going to, hey, do something with this.

00:41:23.600 --> 00:41:25.380
 We need to get – give it – I think give it away.

00:41:25.460 --> 00:41:28.900
 Give ministry away, I think, in return from a tech.

00:41:29.260 --> 00:41:31.180
 And then call Jeff when you don't know anything else.

00:41:33.180 --> 00:41:41.560
 The Easter service is a key component, but what happens a lot of times, and Meredith, you touched on it briefly with the follow-up and the accountability of working with staffs.

00:41:41.560 --> 00:41:48.220
 And so, like, I just wanted to talk about, maybe as we're walking into this Easter service, what does follow-up look like?

00:41:48.220 --> 00:41:52.480
 What is – how do we engage with first-time guests, visitors?

00:41:52.480 --> 00:41:54.460
 How do we even figure out who these people are?

00:41:54.680 --> 00:41:58.360
 How do we discover who people are that are watching the broadcast?

00:41:58.780 --> 00:42:04.280
 And, you know, Ray, at Christ Fellowship Miami, you guys have done a lot of interesting things along those lines as well.

00:42:04.320 --> 00:42:13.560
 And so, I'd love to maybe just hear from both you guys what that discovery process looks like, what follow-up can look like, how to get them connected into next steps.

00:42:13.880 --> 00:42:23.340
 Like, Easter is only as good as what happens the next week, and the ability for us to funnel people into, you know, a discipleship process is key.

00:42:23.520 --> 00:42:27.360
 So, you know, what could that look like centered here around some of these Easter services?

00:42:28.280 --> 00:42:29.360
 I'll let you go first, Ray.

00:42:29.700 --> 00:42:37.620
 Yeah, you know, for us, it's been – and we talked about this before, and maybe some of you checked out the article that I wrote about this on Jeff's – on the site.

00:42:38.180 --> 00:42:49.160
 We have a singular digital connection card that we try to funnel them through that's available – that we put in the broadcast maybe about three times, like I preach about this connection card in the broadcast.

00:42:49.660 --> 00:42:54.520
 We do an intro, a mid-tro, and an outro, which a lot of you probably – especially if you've been doing an online service, you probably do.

00:42:54.540 --> 00:43:00.800
 You probably do, like, a small 20-second spill to kick off the service, something in between, and then something to close.

00:43:00.800 --> 00:43:16.240
 And in each of those things, I am pushing our URL, which is cfmiami.org slash online, and I'm telling them to fill out a connection card there at the website for any kind of next step, whether it's a prayer request, whether it's, you know, hey, I want to get connected to a group, I want to take our one-on-one class, whatever.

00:43:16.700 --> 00:43:28.060
 This way, if they're watching it on YouTube, if they're watching it on our website, if they're watching it on Church Online platform, if they're checking it out on Facebook Live, they're all getting the same message that after the broadcast that they need to go fill out that connection card.

00:43:28.060 --> 00:43:32.460
 We offer a free gift, which is a download of, like, one of our worship team's songs.

00:43:33.020 --> 00:43:37.560
 This way, we can kind of be similar to what we do in our regular in-person services where we offer a gift.

00:43:38.060 --> 00:43:42.320
 So I can't – especially with finances the way that they are, we have people that are watching us around the world sometimes.

00:43:42.400 --> 00:43:47.560
 I can't ship a mug to the opposite side of the planet just because that would probably, like, kill, like, a lot of my budget.

00:43:48.320 --> 00:43:53.200
 But what I can do is I can give them instantly a free download in that moment.

00:43:53.640 --> 00:43:55.860
 And one of the things – you know, it doesn't have to be a song.

00:43:55.860 --> 00:43:59.080
 So your worship team – you know, you may not have a worship team that's recorded original music.

00:43:59.180 --> 00:43:59.380
 Cool.

00:43:59.760 --> 00:44:04.520
 Have your pastor write, like, here are three spiritual ways, you know, that you can engage God.

00:44:04.620 --> 00:44:06.520
 Turn it into a PDF and offer that as a download.

00:44:07.100 --> 00:44:14.060
 You know, when we were kids and I would listen to, you know, a pastor on the radio, they would say things like, hey, if we send $5 here, John MacArthur will send you a book.

00:44:14.620 --> 00:44:14.900
 Great.

00:44:15.020 --> 00:44:18.660
 Create a digital form of that, offer it for free, and give it away.

00:44:19.300 --> 00:44:22.100
 That, honestly, to me, it's a great way to connect with people.

00:44:22.200 --> 00:44:25.600
 The same strategy that you use for your in-person services, use online.

00:44:25.740 --> 00:44:26.820
 That's worked out great for us.

00:44:27.660 --> 00:44:28.420
 That's good stuff.

00:44:29.420 --> 00:44:35.880
 You know, and something our team's working on along the same lines, Ray, I'm hoping we can execute by then, is really trying to reach.

00:44:35.880 --> 00:44:40.660
 And I'm in that demographic now because I've got four young kids under age, four boys under age.

00:44:40.820 --> 00:44:43.660
 So my wife's my hero, crazy town.

00:44:44.360 --> 00:44:51.900
 So if you could resource myself, my wife and I, with stuff to talk about, color, draw, boom, I mean, you name it, a schedule.

00:44:52.480 --> 00:44:57.760
 So we're talking about how do you resource the cabin fever, like how do you resource the games.

00:44:57.760 --> 00:45:03.460
 But all, again, with purpose, right, because it serves as we're providing the tool, it's Bible lessons, it's color.

00:45:03.820 --> 00:45:06.300
 So they're navigating some of that to provide as a download.

00:45:06.420 --> 00:45:15.220
 Hey, parents, click here to download A, B, C, and D, a schedule for this week, a game ideas, blank, you know, Wednesdays, you know, family fun night on Fridays, all this stuff that.

00:45:15.500 --> 00:45:17.320
 So I'm hoping it comes out because I need it.

00:45:17.520 --> 00:45:28.080
 So another thing is this, sometimes we forget that in social media, that email and text are a huge still part of social media, like huge, huge.

00:45:28.080 --> 00:45:32.740
 Sometimes we just think it's, yeah, we think it's just, oh, it's just, you know, Instagram, Facebook, and Twitter.

00:45:33.340 --> 00:45:39.060
 But, man, so I think we've been leveraging tons and our older demographic with text and email.

00:45:39.260 --> 00:45:41.580
 They're still, and we're looking at how do we write better emails.

00:45:41.900 --> 00:45:44.460
 It's a great time to figure out how to write better emails.

00:45:44.820 --> 00:45:45.100
 That's right.

00:45:45.160 --> 00:45:45.600
 What matters.

00:45:45.740 --> 00:45:52.440
 You know, Donald Miller talks, you know, if you've never done his marketing course, it's the subject, it's the first line, and it's the PS.

00:45:53.200 --> 00:45:53.980
 Those are the three things.

00:45:54.140 --> 00:46:02.140
 Like, so for us, it's like, okay, how do we write these emails so they actually get read, so they actually get clicked on, so they actually get, because, you know, you can tell through analytics and all that if they're doing that.

00:46:02.140 --> 00:46:09.000
 So we're really spending some time on engaging there, and the text message ratio of how to get people, you know, asking questions.

00:46:09.100 --> 00:46:10.780
 Boom, we're trying to open a concierge service.

00:46:10.880 --> 00:46:14.840
 So instead of calling the front line, how do they text in, I need prayer this, I need that.

00:46:14.900 --> 00:46:15.580
 Is there service?

00:46:16.160 --> 00:46:18.200
 So there's a 24-7 receptionist.

00:46:18.440 --> 00:46:18.980
 That's good.

00:46:19.240 --> 00:46:21.700
 Helping them answer questions and do what they do.

00:46:21.820 --> 00:46:26.260
 So we're trying to figure all that out to keep the engagement going and keep people connected.

00:46:27.040 --> 00:46:27.400
 Yeah.

00:46:27.860 --> 00:46:35.380
 You know, a lot of churches, I should say a lot, some churches are moving towards that concierge service kind of embedded on there.

00:46:35.580 --> 00:46:38.440
 Like, it's intercom.io is a service.

00:46:38.600 --> 00:46:38.900
 I don't know.

00:46:38.980 --> 00:46:40.380
 Is that what you guys are using, Eridus?

00:46:40.440 --> 00:46:40.780
 Do you know?

00:46:40.860 --> 00:46:41.260
 I don't.

00:46:41.360 --> 00:46:41.960
 I've heard of them.

00:46:42.140 --> 00:46:43.760
 I don't think we are, but that's a great service I heard.

00:46:43.880 --> 00:46:48.820
 Yeah, so intercom.io, two Ms on com, is an example of that.

00:46:48.880 --> 00:46:50.020
 We'll include it in the show notes.

00:46:50.400 --> 00:46:57.740
 That's a great line on the Donner Miller, the subject, the first line, and the PS, the postscript down at the bottom.

00:46:57.960 --> 00:46:58.080
 Yeah.

00:46:58.760 --> 00:46:59.900
 Very, very cool.

00:47:00.560 --> 00:47:03.100
 Well, hey, man, this has been a great podcast.

00:47:03.100 --> 00:47:07.980
 I feel like we are landing the plane here, wrapping up on Easter.

00:47:09.160 --> 00:47:09.900
 Happy Easter, right?

00:47:10.620 --> 00:47:11.420
 Yeah, happy Easter.

00:47:11.620 --> 00:47:17.940
 You know, I've been seeing, like, people throwing around, like, virtual egg hunt, like, things and types of things for the kids.

00:47:18.480 --> 00:47:20.060
 Do you want to – was that what you were going to talk about, Eridus?

00:47:20.060 --> 00:47:24.580
 Yeah, I was just – as I'm talking about it, I'm like, yeah, there should be a virtual egg hunt somewhere.

00:47:24.740 --> 00:47:27.480
 Maybe we should launch it and do something.

00:47:27.480 --> 00:47:29.020
 We can find eggs on your site.

00:47:29.920 --> 00:47:31.120
 My kids – that's funny.

00:47:31.620 --> 00:47:35.880
 My kids' Taekwondo, my son's Taekwondo thing is actually doing it.

00:47:36.380 --> 00:47:41.600
 And it's not a church, but what they do every year is they put, like, discounts and coupons.

00:47:41.620 --> 00:47:43.320
 And the Easter eggs.

00:47:43.900 --> 00:47:50.840
 And so everybody wants to do the Easter eggs because they're getting 50% off some clothing or 25% off a private lesson or something like that.

00:47:50.900 --> 00:47:54.280
 And so, like, the Easter egg hunt is, like, a big deal for them all the time.

00:47:54.920 --> 00:48:01.680
 What they just announced is that you can drive by and pick up the Easter eggs wherever.

00:48:02.220 --> 00:48:11.720
 And then, basically, at whatever the time is, everybody's going to jump on Zoom and you – your kids hunt for the eggs.

00:48:11.780 --> 00:48:12.780
 So you hide the eggs.

00:48:13.000 --> 00:48:19.380
 And then at the prescribed time, everybody goes on Zoom and everybody can see, like, everybody hunting for the eggs in the yard.

00:48:20.040 --> 00:48:22.540
 And it was just this really kind of – all right.

00:48:22.660 --> 00:48:34.920
 So, like, we can't actually do an egg hunt in an area with, like, 25 or even 100 kids because of – or even three kids, for that matter, because of, you know, the whole social distancing thing.

00:48:35.320 --> 00:48:37.920
 But we can create some energy around that.

00:48:38.100 --> 00:48:45.860
 Play that video on social media to allow for different interaction or do some things creatively within that space.

00:48:46.160 --> 00:48:49.860
 So maybe consider doing some things like that even as a lead-in to it.

00:48:49.880 --> 00:48:50.380
 I'm going to borrow that.

00:48:50.600 --> 00:48:51.720
 I'm going to borrow that idea.

00:48:51.780 --> 00:48:52.280
 That's a good one.

00:48:52.420 --> 00:48:52.820
 I like that.

00:48:52.820 --> 00:48:53.060
 Awesome.

00:48:54.180 --> 00:48:55.260
 Integrity martial arts.

00:48:55.280 --> 00:48:56.160
 You can totally give them credit.

00:48:56.260 --> 00:48:56.600
 It's awesome.

00:48:56.700 --> 00:48:59.160
 By the way, if you're here in Miami, it's just a cheap plug.

00:48:59.320 --> 00:49:00.820
 Like, they are incredible.

00:49:00.960 --> 00:49:02.660
 And they've done great things with my kids.

00:49:03.340 --> 00:49:03.520
 That's awesome.

00:49:03.520 --> 00:49:04.080
 Come on down.

00:49:04.220 --> 00:49:05.160
 Call this number right here.

00:49:05.160 --> 00:49:05.180
 Come on.

00:49:05.240 --> 00:49:05.760
 Anybody else?

00:49:05.880 --> 00:49:06.160
 Come on down.

00:49:06.160 --> 00:49:06.960
 1-800-call-Jeff.

00:49:09.020 --> 00:49:09.340
 1-800-call-Jeff.

00:49:09.340 --> 00:49:14.980
 Hey, one thing I just had – whether this is on the podcast or not, I mean, we did one time at the staff at Church of Miami.

00:49:15.480 --> 00:49:17.980
 We wanted to drive traffic to our app.

00:49:18.220 --> 00:49:19.160
 We introduced a new app.

00:49:19.260 --> 00:49:20.140
 Nobody was downloading it.

00:49:20.180 --> 00:49:20.600
 We're like, ah.

00:49:21.120 --> 00:49:23.380
 So it lined up with Easter a few years ago, actually.

00:49:23.460 --> 00:49:30.060
 We did an Easter egg hunt inside the app, meaning that we literally buried little icons in different pages of the app.

00:49:30.140 --> 00:49:32.620
 We said, there are 40 eggs in the app.

00:49:33.320 --> 00:49:37.500
 And then we figured out a way that the minute somebody landed on that page, we knew we took it out.

00:49:37.760 --> 00:49:37.880
 Right?

00:49:37.920 --> 00:49:39.300
 So we had a guy working in the back end.

00:49:40.060 --> 00:49:41.260
 And literally – so it drove, man.

00:49:41.300 --> 00:49:45.260
 It was hundreds of people downloading the app to just do that, and then we gave prizes.

00:49:45.480 --> 00:49:50.060
 It was just a way to drive – the goal was driving people to the app, right, to do then Church Online.

00:49:50.500 --> 00:50:00.140
 But there's ways to be, you know, creative and figure out – bury – what you can do is on your Instagram page, go comment on a post from a year ago, drop a little egg on a comment.

00:50:00.820 --> 00:50:01.660
 Let people find it.

00:50:02.260 --> 00:50:04.160
 So it's a way to drive traffic to your account.

00:50:04.280 --> 00:50:04.600
 You know what I'm saying?

00:50:05.140 --> 00:50:08.720
 You can give credit to Taekwondo.com slash Jeff.

00:50:09.500 --> 00:50:09.660
 Yeah.

00:50:10.100 --> 00:50:12.640
 Get – you have to like all seven.

00:50:13.120 --> 00:50:14.820
 And yeah, there's some interesting things there.

00:50:14.820 --> 00:50:16.000
 There's a – yeah, some fun.

00:50:16.740 --> 00:50:17.760
 And people are at home, man.

00:50:17.880 --> 00:50:19.860
 They're at home looking for stuff to do.

00:50:19.940 --> 00:50:20.840
 Let them do it on your page.

00:50:21.220 --> 00:50:21.540
 That's true.

00:50:22.000 --> 00:50:22.400
 Exactly.

00:50:22.720 --> 00:50:23.680
 Very cool.

00:50:24.460 --> 00:50:24.760
 All right.

00:50:24.820 --> 00:50:26.860
 Hey, Ray, as we're landing in the plane, any closing thoughts?

00:50:27.980 --> 00:50:28.380
 Yeah.

00:50:28.480 --> 00:50:38.940
 As many of you are thinking about planning your Easter services online, just continue to think through how you're engaging people socially on the week-to-week, especially in terms of clear communication.

00:50:39.120 --> 00:50:49.740
 One of the things that we discussed at the beginning of this podcast is that Grace Family has already made the decision that they are going fully online for Easter Sunday, whether or not we can reopen.

00:50:49.960 --> 00:50:58.440
 Having that kind of clear communication right now will prevent people from showing up on Easter Sunday and then getting that disappointment of getting turned away.

00:50:59.360 --> 00:51:03.700
 But number two, it will help them invite somebody else to watch with them.

00:51:04.200 --> 00:51:11.720
 So make sure, if you can, get in room with your leadership, pray it through, make the decision, and then clearly communicate that decision this week as soon as possible.

00:51:12.520 --> 00:51:12.840
 Good.

00:51:13.980 --> 00:51:14.420
 Yeah.

00:51:14.540 --> 00:51:26.840
 I mean, it's very difficult at this point to juggle multiple scenarios, and you spend so much energy trying to keep that backup scenario that you know isn't going to work out.

00:51:26.840 --> 00:51:38.980
 Even if the buildings do open back up, the throng of people are not going to want to go out, and especially be in a large room in situations like that.

00:51:39.300 --> 00:51:44.760
 So, you know, as much as I can from the outside, call it, shut it down.

00:51:45.480 --> 00:51:48.600
 Just be aware, be sensitive to what's going on.

00:51:48.880 --> 00:51:58.340
 And what you'll find is that clarity of vision is going to help your staff, your teams, your volunteers execute most more clearly on the vision at hand.

00:51:58.340 --> 00:52:06.040
 And so, of course, I'm not involved in any of your church leaderships, and therefore have nothing to gain from this other than the guy who's just stirring the pot.

00:52:06.120 --> 00:52:06.980
 But go ahead and call it.

00:52:07.760 --> 00:52:11.200
 Let's just land the plane and kind of move off of that.

00:52:11.280 --> 00:52:11.620
 That's cool.

00:52:11.980 --> 00:52:15.480
 Aridus, man, as we're wrapping up, any last thoughts on your end?

00:52:15.900 --> 00:52:16.120
 No.

00:52:16.240 --> 00:52:19.020
 Hey, thanks for the opportunity to hang out, to learn.

00:52:19.200 --> 00:52:20.900
 I've learned as much as I've been able to share.

00:52:21.320 --> 00:52:21.900
 So thanks for sharing.

00:52:21.960 --> 00:52:23.720
 Like I said, these are things we're navigating.

00:52:23.880 --> 00:52:26.160
 We don't have it all figured out, but we're always asking.

00:52:26.280 --> 00:52:27.780
 We like to really adopt, take risks.

00:52:27.780 --> 00:52:29.780
 I think it's a good time to take risks.

00:52:30.580 --> 00:52:33.860
 And then pastors listening, oh, we shall not forsake the gathering.

00:52:34.100 --> 00:52:34.620
 You're not.

00:52:35.040 --> 00:52:35.440
 You're not.

00:52:35.520 --> 00:52:36.020
 Still gathering.

00:52:36.180 --> 00:52:36.980
 It looks different.

00:52:37.180 --> 00:52:38.060
 It feels different.

00:52:38.180 --> 00:52:41.480
 And everything you've been taught is maybe kind of, but it's not.

00:52:41.560 --> 00:52:41.920
 You're not.

00:52:42.020 --> 00:52:43.200
 I think there's more connection.

00:52:43.400 --> 00:52:53.160
 And everything, the entire industry, from the dating industry to everything, to retail, shows you that the connection to counseling happening via text, people are still gathering.

00:52:53.600 --> 00:52:55.740
 Now, and we can get into the whole, but don't.

00:52:55.740 --> 00:53:01.200
 Don't think you're doing that by shutting it down or by canceling it or by pushing it all online and digital.

00:53:01.200 --> 00:53:03.320
 So, because God, God's going to use it.

00:53:03.680 --> 00:53:05.580
 He has in the past and he'll continue to do that.

00:53:05.820 --> 00:53:06.680
 So, that's great.

00:53:07.140 --> 00:53:07.500
 Awesome.

00:53:07.900 --> 00:53:10.260
 Well, hey, man, this has been a great podcast.

00:53:10.700 --> 00:53:13.980
 I've, once again, I've always loved hanging out with you.

00:53:14.140 --> 00:53:16.660
 Loved having you here on the podcast.

00:53:16.880 --> 00:53:20.800
 By the way, if you want to keep in touch with Airdis, Instagram's the best way.

00:53:21.160 --> 00:53:25.000
 Airdis is spelled H-E-R-E-D-E-S.

00:53:25.100 --> 00:53:34.260
 And you can go ahead and message him on Instagram and tell him that he owes me $650 plus interest from $2,000.

00:53:34.980 --> 00:53:35.740
 So, what are we?

00:53:35.980 --> 00:53:37.420
 We're almost 20 years.

00:53:37.960 --> 00:53:39.460
 $600 interest.

00:53:39.860 --> 00:53:42.900
 There's got to be something substantial happening right there financially.

00:53:43.240 --> 00:53:47.500
 That felt like a lot more money then than it does now, especially how much phones cost.

00:53:47.620 --> 00:53:49.060
 I mean, that felt like a lot more money.

00:53:49.720 --> 00:53:50.280
 It did, right?

00:53:50.360 --> 00:53:50.800
 No, yeah.

00:53:51.320 --> 00:53:52.200
 Dude, that was it.

00:53:52.420 --> 00:54:00.580
 I ruined camp because basically, I mean, basically, and listen, for those listening right now, we were at camp.

00:54:00.580 --> 00:54:01.840
 Was it 20 years ago now?

00:54:02.140 --> 00:54:03.040
 Dude, it was the year.

00:54:03.140 --> 00:54:04.420
 It was 2000, 2001.

00:54:04.640 --> 00:54:05.700
 It was somewhere around there, bro.

00:54:06.120 --> 00:54:06.560
 Crazy.

00:54:06.960 --> 00:54:12.040
 He was, Jeff was hanging out by the, he was, you know, by the, was it the mud puddle?

00:54:12.160 --> 00:54:13.600
 It was a mud pit or something.

00:54:13.600 --> 00:54:15.840
 A mud pit at a youth camp.

00:54:16.180 --> 00:54:17.720
 He's hanging out, standing around.

00:54:18.380 --> 00:54:22.640
 He's running tech production, producing this whole thing, you know?

00:54:22.660 --> 00:54:24.380
 And, you know, we're little punk teenagers.

00:54:24.380 --> 00:54:27.360
 We see him standing there just kind of, you know, being Jeff.

00:54:27.460 --> 00:54:31.900
 They were like, hey, so we gang up on him, and we toss him into the mud pit.

00:54:32.200 --> 00:54:32.940
 Oh, my word.

00:54:33.100 --> 00:54:33.620
 It was horrible.

00:54:34.000 --> 00:54:35.080
 Boy, it took a few of us.

00:54:35.140 --> 00:54:42.320
 We got him in there, and then he walks out full of mud with the camera, pulls it out from his pocket, just drained, trashed.

00:54:42.840 --> 00:54:47.920
 So we were super guilty, and that night, I think you did him in memoriam, right, for the camera.

00:54:48.020 --> 00:54:48.580
 Never forget, man.

00:54:48.580 --> 00:54:48.780
 Yeah, for the camera.

00:54:48.940 --> 00:54:49.500
 It was awesome.

00:54:49.500 --> 00:54:50.220
 You were a good sport.

00:54:50.380 --> 00:54:51.240
 You were a good sport.

00:54:51.240 --> 00:54:51.620
 It was heartfelt.

00:54:51.880 --> 00:54:54.540
 Oh, no, I was a great sport until the camp was over.

00:54:54.940 --> 00:54:58.020
 Then I was like, who the garbage is going to be paying for my camera?

00:54:58.100 --> 00:54:59.860
 Because this came out of, like, my money here.

00:55:00.180 --> 00:55:00.400
 Okay.

00:55:00.660 --> 00:55:02.880
 I don't think anybody actually ever paid for that, but we're good.

00:55:02.880 --> 00:55:11.460
 I need to know before the podcast wraps up, did you all huddle around the campfire crying, tossing the same branch in over repentance over this camera?

00:55:11.580 --> 00:55:12.360
 Is that what happened?

00:55:13.160 --> 00:55:13.720
 100%, bro.

00:55:13.920 --> 00:55:15.860
 I could sing of your love forever, bro, like on repeat.

00:55:16.000 --> 00:55:16.740
 We're just throwing that.

00:55:16.980 --> 00:55:17.520
 There it is.

00:55:18.000 --> 00:55:18.640
 There it is.

00:55:18.700 --> 00:55:19.880
 That's what I wanted to know.

00:55:20.160 --> 00:55:20.920
 Oh, my gosh.

00:55:20.960 --> 00:55:22.800
 See, this is why we need to do this more often.

00:55:22.940 --> 00:55:25.900
 This has absolutely nothing to do with Easter, but this has been very therapeutic.

00:55:26.440 --> 00:55:28.360
 It is now well with my soul.

00:55:28.480 --> 00:55:28.880
 Thank you.

00:55:29.140 --> 00:55:29.300
 Boom.

00:55:29.300 --> 00:55:30.140
 Thank you so much.

00:55:30.200 --> 00:55:32.860
 Let's bring it full circle, and we're going to land the plane right there.

00:55:34.140 --> 00:55:37.300
 For Eridus, for Ray, this is Jeff with the Church Digital Podcast.

00:55:37.900 --> 00:55:41.240
 Thanks for joining us again, and we'll see you again next time here on the podcast.

00:55:41.380 --> 00:55:41.880
 Y'all have a good day.

